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Tesla loses top communicator Simon Sproule to Aston Martin

Looking for a new job? Have experience working in a frenetic environment, promoting cutting-edge mobility products for a demanding boss determined to change the way we travel on this planet, as well as how we trek to others? We hear Tesla Motors just might have an opening for such a person. Again. Simon Sproule, the electric automaker's vice-president of communications and marketing is vacating his cubicle after a mere six months in order to become the chief marketing officer (CMO) over at Aston Martin. That position had gone begging for a year until this appointment. Once he's settled into his new digs, Sproule will again be breaking rock with former Nissan associate Andy Palmer who himself recently took the top spot at the British luxury marque. The move comes at what seems like an inopportune time for Tesla. It has a big D product announcement – suspected to be an all-wheel-drive update of the Model S – scheduled just two days from now and the reveal of its "mass market" Model ? early next year. The company declined our offer to comment on the situation. Aston Martin, on the other hand, should be happy to finally have someone at the marketing helm, what with the recent dropping of the veil from its Lagonda sedan and what's likely to be a bevy of new product built on its forthcoming platform. News Source: PR WeekImage Credit: Haruyoshi Yamaguchi / Bloomberg via Getty Images Green Marketing/Advertising Aston Martin Tesla simon sproule

2017 Aston Martin DB11 Prototype First Drive

Flashback: Geneva. The 2017 Aston Martin DB11 debuts, its artfully sculpted body signaling a departure from the brand's luscious yet familiar design language. But this time, the car in question is more than just a pretty face. Beneath the gently arced bonnet is the first turbocharged engine in the Aston's 103 year-old history. Gone is the so-called Vertical Horizontal architecture, replaced with a bonded aluminum chassis that's so new that it has yet to be graced with a catchy marketing name. Sumptuous interior? Check. Slick multimedia system? Finally. The quickest, fastest, and most powerful DB to date? Hell yes. With radical changes coming in hot from Gaydon, the DB11 isn't just an all-new car; it's nothing short of golden opportunity to reinvent the brand. There's so much new stuff in this DB9 replacement that the double integer leap in nomenclature seems justified (the DB10 was already taken by a certain spy from Blighty). In the grand scope of the Aston Martin lineup, the DB11 inherits the DB9's role as the archetypal grand touring car—elegant but quick, thirsty for miles. But as our wheel time revealed, it takes some time to comprehend the depth of the DB11 story. When you settle into the $211,995 Aston Martin DB11 there's a lot to take in, especially since our tester is a "verification prototype" that's two stages away from final production. Hence, the data logging equipment and big red fire suppression button. The engine has shrunk from 6.0-liters to 5.2, but now churns out 600 horsepower and a whopping 516 lb-ft of torque at only 1,500 rpm thanks to those turbos. Aston claims 0 to 62 mph in 3.9 seconds and a top speed of 200 mph. The rear double wishbone suspension has been replaced with a multilink setup for greater compliance, and the DB11 also gets Aston's first-ever torque vectoring (via brakes) and electronic power steering system. The prototype car is a visual paradox, with its camouflaged exterior contrasting with the delightfully gaudy baby blue leather interior (made from extra trimmings of hide). In terms of development, the car is about "85 percent there" according to Aston brass. Disclaimer: this car's traction control system is only about 70 percent complete, and the torque-vectoring feature isn't active on this particular car. The big V12 fires up with a full-sounding rush of exhaust, though the tone isn't quite as naughty or shrill as the old naturally aspirated mill.

249 reasons you want to go to Goodwood Revival

At its most basic, Goodwood Revival is a long weekend worth of car races featuring cars made before 1970. There are lots of those, though, including some pretty great ones all over the world. But nothing is like Goodwood Revival because it's so much more than "just" vintage car racing.  First, you have to look the part. Attendees are strongly encouraged to dress in period clothing from the 1940s, 1950s and 1960s, with a strict dress code enforced should you want to enter the paddock. The goal is to create a more authentic atmosphere to match the cars and the meticulously restored and recreated paddocks, grandstands and other facilities of the reborn Goodwood circuit. Now, the dress code was relaxed this year since the Saturday was literally the hottest Sept. 9 on record in that part of England, and the organizers didn't want people dropping dead because they needed to wear an ascot. Some people definitely took the "relaxed" bit too far, but there was still plenty of atmosphere maintained. It really does make a big difference, as those "relaxed" individuals were often akin to seeing a Starbucks cup in a scene from "Game of Thrones."  You can see what I came up with below along with former Autoblog editor Reese Counts and various other Goodwood attendees. Second, there's the parking lot. But I'll let this entire separate post detail that. Third, there's the enormous carnival-like area featuring vintage-looking rides and various boutiques. Both of those are on the outside portion of the track, and honestly, you could easily just spend your entire day in the parking lot and carnival/shopping area without even crossing over into the circuit area. There you'll find more shops, food and drink opportunities, plus obviously, race car paddocks and the track itself.  Fourth, there are airplanes! I heard there are fewer than in the past, but they're there and they're cool. The Goodwood circuit started out life as the perimeter road around the World War II airfield RAF Westhampnett.  Fifth, with all of the above, Goodwood Revival really is fun for the whole family. It isn't just a bunch of old guys sitting around in lawn chairs. There are plenty of women and adorably dressed children, including babies in vintage prams. It's also not an event that's exclusively for the uber rich, even if they are certainly in full force given who has the sort of money needed to go vintage racing.