2007 Aston Martin Db9 on 2040-cars

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Aston Martin rules out going downmarket

When Aston Martin sat alongside Jaguar under the Ford umbrella, the two had to be careful not to step on each other's toes. That kept the top end of Jaguar's sports and GT lineup at bay, and in the years since they parted company, Jaguar has steadily moved up-market with new versions of the XK and now with the new F-Type. But does that mean Aston Martin will in turn start offering cheaper models? "No, not at this stage," Aston's US chief Julian Jenkins told AutoGuide.com. "If there is an opportunity that we can sit comfortably within we will go after it." But for the time being, the V8 Vantage will remain the brand's entry-level model, coming in just under the $100K mark in base Vantage GT trim. Enthusiasts will remember the Cygnet, a version of the Toyota/Scion iQ which Aston reskinned and sold to customers looking for a more compact, economical mode of transportation without skimping on luxury. But that model never made it to North America, and lasted only a few years before being discontinued in 2013. More recently, Aston branched into the four-door market, first with the Rapide and now with the Lagonda Taraf. The Lagonda Taraf is a four-door luxury sedan initially launched in the Persian Gulf, but under consideration for additional markets. The company has been on and off the fence regarding launching a crossover SUV like the Lagonda concept it showcased at the 2009 Geneva auto show to lukewarm reception. If Aston were to proceed with such plans, it would be up against the likes of the upcoming Jaguar F-Pace, Bentley Bentayga and Maserati Levante.

James Bond's Goldfinger Aston Martin still missing after 17 years

James Bond is inextricably linked with British motoring, especially Aston Martin, but the spy with a license to kill is missing one of his most famous cars. The original DB5 packed with gadgets for the movie Goldfinger has been lost for the last 17 years with no leads as to its whereabouts. This year is the 50th anniversary of the original release of Goldfinger – the third film that came out in the James Bond series. The movie was a smashing success in its day and forged the connection between the super spy and Aston Martin. After all, the car was every little boy's dream with machine guns in the front fenders, tire cutters in the wheels, an ejector seat and other amazing gadgets. After it's life on the big screen, the original gadget car eventually ended up in Boca Raton, FL, at least until 1997. That's when a real-life Auric Goldfinger heisted the DB5, and it hasn't been seen since. A recent report from WPTV from West Palm Beach, FL, talked to people from the area familiar with the caper and its status today. Assuming the car is still intact, Bond's Aston Martin would likely be worth several million dollars on the open market these days. For example, a DB5 that appeared in Goldfinger and Thunderball sold in 2010 at auction for $4.6 million. Check out the video for the full story on this long lost movie star.

Aston Martin to race with solar power

Aston Martin may be more about luxury GTs than performance-obsessed supercars, but when it comes to racing, it's no holds barred. Aston Martin Racing has developed competition-spec versions of the Vantage and DB9, and even done a few LMP1 prototypes. But while some have been powered by V8s and others by V12s, the one underlying commonality is that they have all – in contrast with championship-winning diesel and hybrid prototypes – been powered exclusively by internal-combustion engines burning gasoline. That's what makes this announcement noteworthy. At Le Mans last weekend, the factory team announced a partnership with the Hanergy Global Solar Power & Applications Group that will see solar panels installed on the roof of the Vantage GTE it fields in the World Endurance Championship. Only the thin panels won't be powering the wheels, boosting the engine somehow or powering the batteries for a hybrid assist. They'll be used to power the air conditioning system. Which may seem inconsequential, but when you consider that the AC typically saps power from the engine – and it can sap quite a lot on a hot race day – that could amount to a serious performance advantage while keeping the drivers comfortable. While the system wasn't ready to use at Le Mans last weekend, temperatures at the French track don't get too high, so the air-con wouldn't likely be a big factor. The team (operated on Aston's behalf by Prodrive) does expect, however, to have the system up and running in time for next round at the Circuit of the Americas in Austin, Texas, where it can get insufferably hot. Aston and Hanergy also hope to install the system on the V12 Vantage GT3 and V8 Vantage GT4 it supplies to customer teams, and install solar panels on the roof of the new facility Prodrive is building in Banbury, UK. Aston Martin Racing Joins Hanergy in Solar-Powered Project Le Mans, 13 June 2014 - Banbury, 13 June 2014 - Aston Martin Racing has signed a partnership agreement with solar technologies experts Hanergy Global Solar Power & Applications Group, in a project exploring how the sun's energy can be used to improve race car performance at the pinnacle of sportscar racing, the FIA World Endurance Championship (WEC), starting with the 24 Hours of Le Mans this weekend (14-15 June).