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Cash influx could help Aston Martin double sales

Aston Martin is on the verge of a major product overhaul – complete with new architecture and powertrains. And good thing, considering that the Vantage and DB9 are each about a decade old. But to make it all happen, the British automaker is going to need a massive capital influx. Fortunately, that's just what it got when Investindustrial came on board. The Italian private equity fund, which previously owned a large chunk of Ducati and is now building a Ferrari theme park in Spain, bought a 37.5 percent stake in Aston Martin back in 2012. The acquisition reportedly cost Investindustrial the better part of a quarter billion dollars, but that's not the end of the firm's investment in Aston. According to Bloomberg, Investindustrial is now pouring even more into the Gaydon-based marque to help fund its product blitz. The output of that investment is expected to be announced at the upcoming Geneva Motor Show. That's where Aston's new chief executive Andy Palmer (whom Investindustrial reportedly helped poach from Nissan) is tipped to announce the company's new product plan that is earmarked to help double the company's sales from around 4,000 units last year to as many as 8,000 once those new products reach the market. The plan will assuredly include replacements for Aston's trademark luxury GTs, but could also encompass a new crossover utility vehicle to give it a greater foothold in growing markets like China while taking on similar new products from key rivals like Bentley and Maserati. While those two competitors are owned by larger auto groups – Volkswagen and Fiat Chrysler, respectively – Aston is independent. It's brokered a deal with Mercedes (thanks once again in no small part to Investindustrial) to help with components it can't effectively develop in-house, but the cash injection will be critical to the brand's revival plans.

Aston Martin and Airbus reveal ACH130 AM helicopter collaboration

The Aston Martin DBX is one of the brand's several recent forays into novel territory. In November, the carmaker unveiled a motorcycle co-created with Brough Superior, the AMB 001. A month later, the brand teased a liaison with Airbus Corporate Helicopters with the ACH130 model at its heart. Here we have the result after 12 months of planning, the ACH130 Aston Martin Edition. The exterior lines of the six- or seven-seat chopper most often used for "sightseeing services, charter operators, and emergency medical services" are unchanged. Aston Martin's creative hand came in composing four exterior color combinations and an interior embellished with the carmaker's hallmarks. The pictured ACH130 AM wears livery in Stirling Green that fades into Jet Black underneath, accented with Skyfall Silver cowlings. The remaining three choices use Xenon Grey, Arizona, or Ultramarine Black as their primary colors. Seats profiled to recall Aston Martin road cars can be dressed in hides of colored Oxford Tan, Pure Black, Cormorant, or Ivory. Brogue detailing decorates the strip of Pure Black ultra-suede running down the center of the front seatbacks, stopping at hand-crafted leather satchels affixed to the lower portions. The rest of the interior is trimmed in matching leather and Pure Black ultra-suede, with embossed Aston Martin wings "tastefully positioned throughout the cabin," and a plaque inscribed with the edition number of the particular ACH130 AM. The bird can be ordered as of now, with deliveries to begin this quarter. Aston Martin and Airbus didn't release the price, but a standard ACH130 costs $3.3 million before frills. That makes the ACH130 AM the most wallet-friendly offering among Airbus' carmaker collaborations; the Mercedes-Benz ACH145 costs about $8.5 million, the ACH160 developed with Peugeot's design consultancy requires roughly $18 million. Related Video:

Aston Martin hires Ferrari's 'key guys' to challenge 488 GTB

Aston Martin is wasting no time in its aggressive product rollout, and it's putting Ferrari and other supercar makers on notice. At the recent launch of the DB11 V8 in Catalonia, Spain, we caught up with Aston Martin CEO Andy Palmer. The Aston chief gave us new details on plans for a mid-engine car to go up against the Ferrari 488 GTB, the McLaren 720S and the Lamborghini Huracan. Palmer says Aston has harnessed a great deal of learning from the $3 million Valkyrie hypercar and plans to apply that to its next mid-engine car, slated to land sometime in 2020 or so. As indicated in part of our conversation below, design plans for that car are developing quickly. Autoblog: You said there will be a forthcoming mid-engine sports car. I still think the Ferrari 488 GTB is one of the best I've driven. How do you compete with that? Andy Palmer: "Well, I agree with you. That's the best car in its segment. And we're going to take it on. And I realize the gravity of that statement, of what that means." AB: So how do you take on the 488 GTB? AP: "Well, to start with, you recruit from Ferrari the head of body structures, and the head of powertrains. I've now got three of Ferrari's key guys. And really, it's a big compliment to Ferrari. That's the defining car in its segment, and it's really, really good. And those three guys now work for me. And you combine those guys with Nick [Lines, chief planning officer, Aston Martin] and Marek [Reichman, chief creative officer, Aston Martin] who you know really well, and you create some great recipes. And now I've got a better understanding of what that car looks like." AB: How far along is that car? Is there a clay model already? AP: "Yeah, there's clay. There's actually eight quarter-scales. And there's one in particular that I'm leaning toward. We've got it pushed out; it's gone to a second studio in Milton Keynes. That studio is different from Gaydon. And I've got a pretty good idea of what the replacement for the 488 is going to be like as well. So, if we're going in that market, we need to be ahead of the 488. And there's no naivete about what that means." View 16 Photos One of the recruits Palmer is referring to is Max Szwaj, former head of innovation and body structures at Ferrari and Maserati. Szwaj has been named vice president and chief technical officer in his new role in Gaydon.