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Mussolini-owned 1930 Alfa Romeo race car getting full restoration

One of Alfa Romeo's most controversial race cars is getting treated to a full, concours-level restoration. Modified, worn-out, and incomplete, this 1930 6C 1750 was purchased new and raced by Italian dictator Benito Mussolini. Wearing chassis number 6C312898, the 6C 1750 was delivered new to Mussolini on January 13, 1930, and there are several images (one pictured) showing him behind the wheel. He paid 60,000 Lire for it. He entered it in several races across Italy during the early 1930s but didn't keep it long -- his well-known love of Fascism and international invasions seemingly muted the gearhead in him. It then went through several owners before ending up in the hands of a man named Renato Tigillo in 1937. He took the 6C with him when he moved to Eritrea, a country that joined Italian Somaliland and Ethiopia in the Italian East Africa administrative territory in 1936. The 6C was far less significant in the 1930s than in the 2020s, so the different pilots who owned it didn't think twice about stripping it to shed weight. Dozens of parts were removed and likely thrown away to prepare it for a strenuous new career racing under the scorching African sun. Dents, flaking paint, and a little bit of rust suggest life was tough. Precisely when it retired from racing, and what happened to it during the subsequent decades, remains unknown. There's no word on who owns it, either. All we know is that it's about to get completely torn down and painstakingly rebuilt by one of the best names in the business. United Kingdom-based restoration shop Thornley Kelham will return the 6C 1750 to the configuration it was in when Mussolini raced it during the early 1930s. That's a Herculean task considering the list of parts missing from the car is long. The original headlights, fenders, and wire wheels are no longer on it. Simon Thornley, the garage's co-founder, admitted the 6C 1750 is likely the most challenging restoration he's ever taken on, especially considering period images of the Stabilimenti Farina-built body are few and far between. It's worth it, though. "Automotive history like this has to be preserved," he said in a statement. Mussolini wasn't the only dictator that loved cars. Adolf Hitler was an enthusiast, too, and several of his cars -- including a 1939 Mercedes-Benz 770k -- have been sold at auction in recent years. Related Video:    

Weekly Recap: Chevy and Alfa plot comeback strategies

Chevrolet and Alfa Romeo were two of the 20th Century's most iconic automotive brands. Chevy embodied America's post-war power and confidence. Alfa was the definition of the stylish Italian sports car. They reached halcyon heights in the 1950s and '60s, before declining precipitously amid new competition, changing consumer tastes, and uneven corporate management. Both say 2015 is the start of something better, and this week Chevy and Alfa laid out ambitious plans and showcased new cars that they hope will make them more relevant this year, and in the coming years. Each brand sits at its own crossroads, and their paths forward are as different as the Chevy Cruze and the Alfa Romeo Giulia. Chevy is still a sales beast, as evidenced by its volume of 4.8 million vehicles sold around the world last year. Chevy executives are fond of saying one of their cars is sold every seven seconds, which illustrates the strength and reach of a car brand that is the fourth largest in the world. "Make no mistake about it, we are a brand for the people," said General Motors North America president Alan Batey. But he wants consumers to want to buy a Chevy for its design and technology, not simply because it's affordable. That starts with all Chevys now featuring a distinctive a family look, with sporty cues from the Corvette or strong lines that riff on the Silverado pickup. "We want people to fall in lust with our cars," said Mike Pevovar, executive design director for Chevy passenger cars. "That initial emotional attraction has to be right on the exterior, and that's where form comes into play." Chevy is also loading up its cars, like the freshly unveiled 2016 Chevy Cruze, with technology to appeal to a younger crowd that prizes connectivity. The Cruze will offer Apple CarPlay and Android Auto with its MyLink infotainment system, and OnStar with 4G LTE and wifi. Seeking out younger buyers is also sound business practice: Millennials now outnumber Baby Boomers as the largest single age group in the United States. Younger buyers also can improve a brand's image, which is another area where Chevy would like to improve. Chevy ranks 82nd on Interbrand's Best Global Brand's list, behind 11 other automakers. Apple is No. 1. "We need our own variation of the Genius Bar," Batey said. 2016 Alfa Romeo Giulia View 3 Photos Meanwhile, Alfa is in different shape.

Only best-performing US Fiat dealers to get Alfa Romeo franchises

Alfa Romeo has been rumored to return to the US market so many times for so many years, it's hard to keep count. This time, though, Fiat Chrysler CEO Sergio Marchionne promises that it's for real. Alfa is scheduled to reappear in the States this summer with its 4C sports coupe as its introductory model. However, buyers won't be able to pop into just any Fiat showroom and leave with a 4C – it's planning to only sell Alfas at its best-performing dealers, according to The Detroit News. In fact, the first 4Cs sold here won't be sold at Fiat dealers at all. Instead the first shipment of cars in June will go to Maserati dealers, not unlike the handful of Alfa 8C Competizione coupe and convertible models that trickled in starting in 2008. According to Fiat Chrysler spokesperson Rick Deneau, the company is still deciding which Fiat retailers will participate in Alfa's reentry. Many of Fiat's US dealers are apparently not happy with the meritocracy approach. They built Fiat showrooms partially on the promise that Alfa would enter the US market in 2012, then 2013, and now later this year. Even worse for them, the prospects for more mainstream Alfa Romeo models in the US are still questionable. This isn't the first time that we've heard that Fiat plans to keep Alfa Romeo exclusive in the US. Still, Fiat only plans to export about a 1,000 4C sports coupes a year here. If Alfa wants to be a legitimate player in America and be a money-making concern globally, it will need far more sales than that. Featured Gallery 2015 Alfa Romeo 4C: First Drive View 57 Photos News Source: The Detroit NewsImage Credit: Copyright 2014 Matt Davis / AOL Earnings/Financials Marketing/Advertising Alfa Romeo Fiat Maserati Coupe Performance Sergio Marchionne alfa romeo 4c fiat dealers