1988 Alfa Romeo Spider Quadrifoglio on 2040-cars

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Alfa Romeo to launch eight new products by 2018, increase sales to 400K units

Alfa Romeo will go back to being the brand people admire, according to CEO Harald Wester.
After a few streams of news on the various brands in the Fiat Chrysler family, here's the deluge we've been waiting for - Alfa Romeo. The legendary Italian brand is being pointed towards a renaissance, as shown by the brand's five-year plan.

Fiat Chrysler taps Amazon, Shell execs to fill roles

MILAN — Fiat Chrysler Automobiles is tapping executives from Amazon and Shell Oil Company with previous automotive industry experience to fill its ranks. CEO Mike Manley said in a letter to employees Thursday that Mark Stewart would join FCA as chief operating officer of North America from Amazon, "a company known for its culture of innovation, and obsession with delivering incredible value to customers." At Amazon, Stewart led teams focused on advanced robotics, artificial intelligence and automation methods. He previously was COO of ZF TRW automotive components supplier. Niel Golightly was named head of global communications. He was most recently Shell's vice president for external relations in North and South America, with a focus on reputation, brand and stakeholder engagement beyond communication strategies. He previously held roles at Ford Motor Company. Related Video: Image Credit: REUTERS/Rebecca Cook Hirings/Firings/Layoffs Alfa Romeo Chrysler Dodge Fiat Jeep RAM FCA Amazon shell Mike Manley

Dodge Viper-based 2010 Alfa Romeo TZ3 Stradale Zagato rarity could be yours

It has been a decade since it was launched, but the 2010 Alfa Romeo TZ3 Stradale Zagato is just as bizarre and beautiful as the day it was revealed. It's what you get when you have Italian design house Zagato give a Dodge Viper an Alfa Romeo body. And this one, number six of a total of nine examples, could be yours. It's going to be auctioned in Elkhart, Indiana, by RM Sotheby's along with several other rare vehicles. Now when we described this car as a Zagato take on an Alfa but using a Viper, that's exactly what it is. All the mechanical bits are from the 2010 Dodge Viper ACR, down to the 8.4-liter 600-horsepower V10 and six-speed manual transmission. The body does do an impressive job disguising this, from the signature Zagato double-bubble roof, to the unique, almost shooting brake-style rear roofline and Kamm tail. The Alfa grille in the nose also throws off the scent. But look closer, and Viper elements start showing up. On the outside, the push-down flush door handles remain. Inside, the gauges feature the same fonts and layout as in the Viper, the only change being the TZ3 logo sitting in the middle. Particularly glaring is the audio head unit, which was shared with every other Dodge product on the market since the early 2000s. But the leather appointments throughout do make it nicer. Also amusing is the fact that all the owner's manuals are simply Dodge examples, with no changes to the covers or names. One other bizarre thing, since this is a 2010 car, it was built at the very early start of Fiat and Chrysler joining up. As omens go, this was a pretty solid one. Regardless, it is an extremely striking car that's sure to be exhilarating to drive. And that's not something the previous owner experienced much, because the photos suggest it's only been driven about 200 miles. RM Sotheby's doesn't give an estimated sale price, but it should go for well into six figures, if not more. And it will sell, as it's being offered with no reserve. The auction starts May 1. Related Video: