1992 Alfa Romeo Spider Veloce 25k Mile Time Capsule ~ All Original Fly Yellow!! on 2040-cars

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Weekly Recap: Chevy and Alfa plot comeback strategies

Chevrolet and Alfa Romeo were two of the 20th Century's most iconic automotive brands. Chevy embodied America's post-war power and confidence. Alfa was the definition of the stylish Italian sports car. They reached halcyon heights in the 1950s and '60s, before declining precipitously amid new competition, changing consumer tastes, and uneven corporate management. Both say 2015 is the start of something better, and this week Chevy and Alfa laid out ambitious plans and showcased new cars that they hope will make them more relevant this year, and in the coming years. Each brand sits at its own crossroads, and their paths forward are as different as the Chevy Cruze and the Alfa Romeo Giulia. Chevy is still a sales beast, as evidenced by its volume of 4.8 million vehicles sold around the world last year. Chevy executives are fond of saying one of their cars is sold every seven seconds, which illustrates the strength and reach of a car brand that is the fourth largest in the world. "Make no mistake about it, we are a brand for the people," said General Motors North America president Alan Batey. But he wants consumers to want to buy a Chevy for its design and technology, not simply because it's affordable. That starts with all Chevys now featuring a distinctive a family look, with sporty cues from the Corvette or strong lines that riff on the Silverado pickup. "We want people to fall in lust with our cars," said Mike Pevovar, executive design director for Chevy passenger cars. "That initial emotional attraction has to be right on the exterior, and that's where form comes into play." Chevy is also loading up its cars, like the freshly unveiled 2016 Chevy Cruze, with technology to appeal to a younger crowd that prizes connectivity. The Cruze will offer Apple CarPlay and Android Auto with its MyLink infotainment system, and OnStar with 4G LTE and wifi. Seeking out younger buyers is also sound business practice: Millennials now outnumber Baby Boomers as the largest single age group in the United States. Younger buyers also can improve a brand's image, which is another area where Chevy would like to improve. Chevy ranks 82nd on Interbrand's Best Global Brand's list, behind 11 other automakers. Apple is No. 1. "We need our own variation of the Genius Bar," Batey said. 2016 Alfa Romeo Giulia View 3 Photos Meanwhile, Alfa is in different shape.

Alfa Romeo Stelvio caught hiding under ugly black camouflage

The vehicle you see here, bedecked as it is in camo-shaped warts and baubles, is the Alfa Romeo Stelvio. Behind all that ungainly black plastic hides a jacked-up crossover based on the bones of the upcoming Gulia sedan, which, painfully, we're still waiting to officially launch. Suffice it to say that we're not expecting to see a production version of the Stelvio until much later in 2016. Up front, the well-established rounded-triangle grille that marks the Alfa Romeo marque comes through loud and clear... though it looks a little bit sickly covered in all that cladding. We're sure it'll be appropriately prettied up for production, and we're equally certain the slit-like headlamp cutouts are hiding stylish swept-back lighting units. We can't make out much of the Stelvio's bodysides, but we see some nicely aggressive rolling stock to go along with what appears to be a pretty steeply raked greenhouse. View 10 Photos That incongruously shaped chunk hanging off the back glass was likely tacked on to hide the shape of the actual tailgate, and perhaps there are some sensors or computers hanging around inside the box to feed more data to engineers. There's no telling what's powering this Stelvio mule, but it could be a version of the 2.9-liter, 505-horsepower, twin-turbo V6 that we can't wait to sample in the Guilia Quadrifoglio Verde. For production, expect four- and six-cylinder options, in both gasoline and diesel flavors, depending on where the car is sold. We can clearly see the Stelvio is out on the road, generating test miles ahead of a hoped-for release in early 2017. The next logical question, then, is this: Will Alfa Romeo actually launch the Stelvio on time? Related Video: Image Credit: Brian Williams/Spiedbilde Spy Photos Alfa Romeo Crossover Future Vehicles alfa romeo stelvio

Muhammad Ali's 1976 Alfa Romeo Spider Veloce Series II is for sale

An Alfa Romeo was never in the plans. It was by accident that Muhammad Ali ended up bringing home this beautiful silver-on-black 1976 Spider Veloce Series II, but its interesting backstory only makes it more special. It's a story the car's next owner will surely need to memorize, as the car is currently listed on eBay for a Buy It Now price of $39,900 OBO. Found by Silodrome, the car is listed by Moto Exotica out of St. Louis, Missouri. According to Moto Exotica, which sources a clip from the book "Running with the Champ" by Ali's close friend and car guy Tim Shanahan, Ali had set out with Shanahan to buy a new Rolls-Royce (Ali loved his Double-Rs) during his time living in Chicago. The two visited European Imports in Lake Forest, Illinois, with the intention of buying a Kelly Green Corniche and possibly a Mercedes-Benz SL for Ali's wife, Veronica Porche. To Ali's dismay, the dealership did not have any SLs in stock, so this Alfa was suggested as an alternative. Ali purchased the car, brought it home, and ran into yet another issue. Porche did not know how to drive the car's manual transmission, and apparently didn't have any desire to learn. So the car mostly sat, with the exception of some rare errand runs by one of Ali's assistants. After a short time passed, Ali learned that Shanahan's personal car had broken down. In a situation that perhaps suggests destiny, Ali then gifted the car to Shanahan, who has owned the car for 40-plus years up until its sale to Moto Exotica. With about 80,000 miles, it has some wear and tear, such as a small crack on the dashboard, but it's in solid overall shape and recently received a respray. Plus it comes with the real registration with Ali's signature on it. Check out the full photos, video, and descriptive listing at Moto Exotica.