1987 Alfa Romeo Spider Quadrifoglio 71k Miles!! So Cal Car on 2040-cars

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It only took 2.5 years to create the Alfa Romeo Giulia

Automakers are capable of some remarkable things. Take Alfa Romeo, for example. A new vehicle generally takes four to five years to go from conception to production, but with the stunning new Giulia, the iconic Italian brand allegedly did it in less than three years. That's according Chief Engineer Philippe Krief, who spoke to Car about the, um, car. "You ask every carmaker: doing a car in two years, everyone will tell you it's not possible," Krief told Car. "The industry standard says four, the longest say five years, everywhere in the world. We had to do it in two and a half years. [Sergio] Marchionne said – and he's right – the only way to achieve that is to be different." Remarkably, this was done with just 11 people, handpicked by Krief. This so-called Skunkworks approach allowed for fast decision making and brainstorming, and consequently, stuff like the torque-vectoring system and active aerodynamics on the Quadrifoglio. While we love talking about Alfa's notorious Cloverleaf trim, Krief also let some details slip on additional members of the Giulia family, beyond the 510-horsepower, 3.0-liter, twin-turbocharged V6 model. We can expect to see those in a few months time, at the 2015 Frankfurt Motor Show. And yes, that could include a four-cylinder model and a diesel V6. "Probably," Krief said, when asked about a four-cylinder model. "And we are package-protected for V6 diesel, we can install it in the car and after we can decide whether to put it in or not." So there you are. While the big news remains the Quadrifoglio, Alfa is set to expand the Giulia's engine range, and it'll do so very soon. Stay tuned. Related Video:

Fiat Chrysler trademarks Kamal, likely for small Alfa CUV

We have Alfa Romeo news to share, and for once it's not about a product delay. Fiat Chrysler has trademarked the name Kamal and we think it will be used on one of two crossovers planned to follow the (delayed) Stelvio. Fiat Chrysler trademarked the name Kamal last month. Because trademark filings are intentionally vague, there is no specific brand attached to the application, only parent company FCA. The link to Alfa comes from a small CUV concept that used the name way back in 2003. If we had to wager, we'd say this one will be smaller than the midsize, Giulia-based Stelvio and could use a version of the same platform or whatever will underpin the brand's (eventual) small hatchback. It probably won't come in gold like the concept. We hope not, at least. Interestingly, there's no trademark for Stelvio in the US Patent and Trademark Office's database. That name was confirmed by Sergio Marchionne in February, but anyone familiar with recent Alfa news knows things change. And then they get pushed back and change again. About that waiting, though. Alfa's product plans have been made and amended, the gorgeous Giulia has been delayed, and now things seem to be on track. Maybe. If the latest trademark filing is any indication, the brand is at least thinking about what's supposed to come next. Related Video:

The new Alfa Romeo Giulia needs to be a BMW beater

The introduction of the Alfa Romeo Giulia as a BMW challenger is a claim that historically has meant that it will not be as good as a BMW. Mercedes, Audi, Lexus, Infiniti, Cadillac, and a few others have tried to loosen BMW's grip on the sports sedan market with little success. It was BMW that was doing the copying when in the early sixties they looked to Alfa Romeo's sport sedans for inspiration. Alfa Romeo's pre-war racing pedigree was second to none, and series production Alfas were sporting twin cam engines, and fuel injection years before BMW. What the post-war Alfa cars did not offer was reliability and an North American dealer network that knew how to service or sell their products. Consequently in 1995 Alfa abandoned the US market. Now it is the Alfa Giulia taking aim at the BMW 3-series. The Fiat/Chrysler group has a lot of resources (think Ferrari), and the engineering chops to beat BMW at its own game, but it will take a long time to build a reliable dealer network, not to mention the quality issues that have dogged them for decades. Alfa will follow what has become a familiar recipe to challenge the 3-series. With 3 sets of trim available, the most affordable model, the Giulia, and further upscale, Giulia ti, both with a turbocharged 4-banger and 276 HP compares favorably with the BMW 328i and the Audi A4. The 505 HP Giulia flagship is shooting for the M4/3. Good luck with that, Alfa. A delayed introduction hints of troubles to come. Unfortunately for Alfa both the Audi A4 and BMW 3-series have millions of dedicated fans, most of whom do not have to be reminded about their automobile's pedigree. Millennial have never had the chance to aspire for an Alfa, and the older generations that still remember them are only a very small share of the market. Alfa has to avoid joining the automotive graveyard of models that have tried to attain BMW's status. Just to be cruel I will mention the Cadillac Cimarron. If you are too young to remember, it was the cheapest Chevy front wheel drive platform with a Cadillac badge. Panned by both GM management and the automotive press, it was a spectacular flop. I hope that the executives of the Fiat/Chrysler group remember it well. We do not need a Fiat in a stylish suit.