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Alfa 4C to set the pace as WTCC safety car

With just 240 horsepower on tap, the Alfa Romeo 4C may not be the most powerful sports car on the market. But its lightweight construction ensures that it has a power-to-weight ratio better than cars with twice the output. In short, it belongs at the front of the pack, and that's just where it will be for this year's World Touring Car Championship. That's because Alfa's nimble little sports car has been selected as the new safety car (what we'd call a "pace car") for the WTCC, starting next month with the season opener at the Moulay El Hassan Circuit in Marrakech, Morocco. For that purpose it's been fitted with the special red and black livery you see here, and will presumably carry some extra safety equipment like emergency lighting, and a couple of fire extinguishers and a first aid kit on board in case it arrives at the scene of an accident before the medical support car can get there. This year will see some new entries in the FIA's top touring car series as the new Honda Civic WTCC makes its debut with four cars on the grid, Citroen entering the series with the new C-Elysee with nine-time rally champ Sebastien Loeb and four-time WTCC champ Yvan Muller behind the wheel. After a Euro-centric start to the season, the series heads to the US in mid-September for the race at Sonoma before winding up with three rounds in the Far East. The Alfa Romeo 4C Will Be the FIA WTCC Safety Car - Eurosport Events, promoter of the World Touring Car Championship (WTCC) appointed by the Federation Internationale de l'Automobile (FIA), has chosen the captivating Alfa Romeo supercar as Safety Car for the 2014 season - The multi-award-winning coupe will make its debut on the track with a special livery on 12 and 13 April on the Moulay El Hassan circuit of Marrakech - The recognition is linked to its winning the prestigious Grand Prize as Most Beautiful Car of 2013 at the 29th International Automobile Festival of Paris On display this week at the 84th Geneva International Motor Show with the preview of the Spider version, the Alfa Romeo 4C was chosen by Eurosport Events as the Safety Car of the FIA World Touring Car Championship (WTCC) for the entire 2014 season. The multi-award-winning coupe will therefore be present with a special livery on the World Touring Car Championship circuits starting from the first event that will be held on the Moulay El Hassan Circuit of Marrakech (Morocco) on 12 and 13 April.

Just 45% of Fiat dealers are profitable, and they're angry about it

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On average, Fiat dealers have only been selling about 17 cars a month.
We've been wondering for some time how Fiat dealers in North America have been getting along with just one model range in their showrooms up until recently. Franchisees spent millions building, stocking and manning sleek new 'studio' showrooms, only to have but a single model to sell, the cherubic 500. And even with its many derivatives, the Cinquecento is still an inexpensive model with its attendant lower margins. Perhaps it should come as no surprise then, that just 45 percent of US Fiat dealers are said to be profitable.

You probably won't see FCA's famous Easter eggs on an Alfa Romeo

They started in Jeeps, with images of seven-slot grilles showing up on windshield edges, the text "SINCE 1941" appearing in the clear plastic of headlight units, and a relief map of Moab engraved into a rubber cubby liner. Then a Chrysler got a map of Detroit and the outline of Laguna Seca materialized near the Viper's window switch. We've come to call them Easter eggs, but Klaus Busse points out that they were never really meant to be secrets, just ways to dress up what he calls "dead plastic." He's nevertheless cool with the phrase being applied and likes the enthusiastic response these design details get. Busse is intimately familiar with many of them, having signed off on many of them in his time as head interior designer for FCA's US operations. He recently moved to Europe to lead Alfa Romeo, Maserati, and Fiat design there, so when I caught up with him next to the new Stelvio crossover at the Alfa stand in LA, I had to ask: Are we going to see any of those neat design details in Alfas or Maseratis anytime soon? The short answer is no. But he didn't say it's out of the question. Busse said if, for example, a designer wanted to put an Italian phrase somewhere on a car that was in keeping with the brand, he would allow it. Although he didn't come out and say it, it seems like he might feel this type of fun design element isn't necessarily appropriate for a higher-end brand like Alfa. And I get that. But I'm still going to check all the compartments of that new Alfa crossover for a map of the Stelvio Pass. Related Video: Featured Gallery 2018 Alfa Romeo Stelvio: LA 2016 View 11 Photos Design/Style LA Auto Show Alfa Romeo Jeep 2016 LA Auto Show easter egg