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Are supercars becoming less special?

There's little doubt that we are currently enjoying the golden age of automotive performance. Dozens of different models on sale today make over 500 horsepower, and seven boast output in excess of 700 hp. Not long ago, that kind of capability was exclusive to supercars – vehicles whose rarity, performance focus, and requisite expense made them aspirational objects of desire to us mortals. But more than that, supercars have historically offered a unique driving experience, one which was bespoke to a particular model and could not be replicated elsewhere. But in recent years, even the low-volume players have been forced to find the efficiencies and economies of scale that formerly hadn't been a concern for them, and in turn the concept of the supercar as a unique entity unto itself is fading fast. The blame doesn't fall on one particular manufacturer nor a specific production technique. Instead, it's a confluence of different factors that are chipping away at the distinction of these vehicles. It's not all bad news – Lamborghini's platform sharing with Audi for the Gallardo and the R8 yielded a raging bull that was more reliable and easier to live with on a day-to-day basis, and as a result it went on to become the best-selling Lambo in the company's history. But it also came at the cost of some of the Italian's exclusivity when eerily familiar sights and sounds suddenly became available wearing an Audi badge. Even low-volume players have been forced to find economies of scale. Much of this comes out of necessity, of course. Aston Martin's recent deal with Mercedes-AMG points toward German hardware going under the hood and into the cabin of the upcoming DB11, and it's safe to assume that this was not a decision made lightly by the Brits, as the brand has built a reputation for the bespoke craftsmanship of its vehicles. There's little doubt that the DB11 will be a fine automobile, but the move does jeopardize some of the characteristic "specialness" that Astons are known for. Yet the world is certainly better off with new Aston Martins spliced with DNA from Mercedes-AMG rather than no new Astons at all, and the costs of developing cutting-edge drivetrains and user interfaces is a burden that's becoming increasingly difficult for smaller manufacturers to bear. Even Ferrari is poised to make some dramatic changes in the way it designs cars.

Alfa Romeo planning Giulia GTA to rival M3, C63

What do you think of when you see the letters GTA? The Grand Theft Auto video game franchise? The GTA Spano supercar from Spain? Alfa Romeo enthusiasts remember it as the ultimate badge of performance from the Italian automaker, but while it's been over a decade since those letters appeared on a production Alfa, the latest rumors suggest they could be making a comeback in the form of a new Giulia GTA. Those who've been following developments from Alfa Romeo will know that the company is planning a successor to the beautifully angular 159 with a new Giulia to slot in above the Giulietta five-door hatch, and according to Auto Express, a new GTA version is in the works. Tipped to be powered by an upgraded version of the 3.0-liter twin-turbo V6 developed by Ferrari for the Maserati Ghibli, the Giulia GTA is rumored to pack around 500 horsepower (give or take 20 horses) underhood. That would give it a solid output advantage over the 425-hp BMW M3 and 451-hp Mercedes C63 AMG and give Fiat Chrysler Automobiles a performance sedan to challenge the upcoming Cadillac ATS-V and slot in below the bonkers 707-hp Dodge Charger SRT Hellcat. Expect other oily bits to include a dual-clutch transmission and limited slip differential, as well as upgraded brakes, rolling stock and aero components. The last time we saw the GTA badge was on the MiTo GTA concept (pictured above) that appeared at the 2009 Geneva Motor Show. Alfa was said to be considering a 159 GTA, similarly powered by Ferrari, back in 2007, but the rumors didn't come to fruition. The last production model to wear those letters was the 156 GTA that preceded it, with a 3.2-liter V6 that produced 250 hp. The most famous example, however, was the Giulia Sprint GTA produced in the late 1960s... a legend that Alfa appears keen to revive with this new model. Featured Gallery Geneva 2009: Alfa Romeo MiTo GTA News Source: Auto Express Alfa Romeo Performance Sedan alfa romeo giulia

Only best-performing US Fiat dealers to get Alfa Romeo franchises

Alfa Romeo has been rumored to return to the US market so many times for so many years, it's hard to keep count. This time, though, Fiat Chrysler CEO Sergio Marchionne promises that it's for real. Alfa is scheduled to reappear in the States this summer with its 4C sports coupe as its introductory model. However, buyers won't be able to pop into just any Fiat showroom and leave with a 4C – it's planning to only sell Alfas at its best-performing dealers, according to The Detroit News. In fact, the first 4Cs sold here won't be sold at Fiat dealers at all. Instead the first shipment of cars in June will go to Maserati dealers, not unlike the handful of Alfa 8C Competizione coupe and convertible models that trickled in starting in 2008. According to Fiat Chrysler spokesperson Rick Deneau, the company is still deciding which Fiat retailers will participate in Alfa's reentry. Many of Fiat's US dealers are apparently not happy with the meritocracy approach. They built Fiat showrooms partially on the promise that Alfa would enter the US market in 2012, then 2013, and now later this year. Even worse for them, the prospects for more mainstream Alfa Romeo models in the US are still questionable. This isn't the first time that we've heard that Fiat plans to keep Alfa Romeo exclusive in the US. Still, Fiat only plans to export about a 1,000 4C sports coupes a year here. If Alfa wants to be a legitimate player in America and be a money-making concern globally, it will need far more sales than that. Featured Gallery 2015 Alfa Romeo 4C: First Drive View 57 Photos News Source: The Detroit NewsImage Credit: Copyright 2014 Matt Davis / AOL Earnings/Financials Marketing/Advertising Alfa Romeo Fiat Maserati Coupe Performance Sergio Marchionne alfa romeo 4c fiat dealers