1991 Alfa Romeo 164s on 2040-cars

Auto blog

Alfa Romeo drops its Giorgio platform as it electrifies for the future

Alfa Romeo, a storied Italian automaker with a tremendous amount of goodwill from the automotive enthusiast crowd, is about to go through yet another major transformation. According to reports, including this one from Automotive News Europe, newly appointed Alfa Romeo CEO Jean-Philippe Imparato told Italian journalists during a roundtable event that all future vehicles from the company would be electrified and built on a new platform known internally as the STLA large-vehicle architecture that will be shared across brands under the Stellantis umbrella. "We are working on the Large platform of Stellantis and we will no longer use the Giorgio,” Imparato said. “We must take advantage of the volumes to take all possible opportunities and bring an EV range to Alfa Romeo, but always with the touch of Alfa Romeo.” That means the well-regarded Giorgio platform that currently underpins Alfa Romeo's only two mainstream products, the Giulia sedan and the Stelvio crossover, will come to an inglorious end. That's a shame. The Giorgio platform didn't just cost Alfa's previous parent company Fiat Chrysler Automobiles millions of dollars to engineer, it also gave the company a duo of vehicles that arguably drive better than anything else in their segments. Forbes reports that the Giorgio platform won't be entirely abandoned, as it will reportedly be integrated into the rest of the Stellantis portfolio in some way. We don't know exactly what that means, but perhaps it lives on in heavily modified form as the basis of crossovers and SUVs like the upcoming Jeep Grand Cherokee, which Jeep calls a completely new platform but one we believe shares engineering with the Giorgio. We also think it will underpin the upcoming Maserati Grecale. As for the future of Alfa Romeo, the next model coming from the brand is the Tonale, which was delayed by Imparato in order to get its plug-in hybrid powertrain just right. Tonale will use a platform shared with current Jeeps. Rumors suggest an even smaller crossover called the Brennero is on the way, also using a hybrid drivetrain. Past that, we'll just have to wait and see — Imparato says new 5-year and 10-year plans are currently being finalized. In any case, we doubt there will be any significant updates to the Giulia or Stelvio as the brand moves all its resources to its electrified intentions. Related video:

Marchionne to make Alfa Romeo a separate company within Fiat

According to a report in Automotive News that quotes "people familiar with the matter," the next big play in Fiat CEO Sergio Marchionne's plan for Alfa Romeo is to break it off from Fiat Group Automobiles and set it up as a separate company within the Fiat empire, giving it the same structure as Ferrari and Maserati. The idea, say the sources, is that a transparent, standalone Alfa Romeo that has to justify its every move could clearly prove its success in the public financial statements it would have to report, finally achieving Marchionne's aim of making Alfa Romeo "a credible business proposition."
That, of course, assumes that Alfa Romeo will make a success of it. The brand hasn't made a profit in any year of Marchionne's decade at the helm; sales last year fell to numbers not seen in almost half a century and its new product offensive might not include the two vehicles currently responsible for 99 percent of its sales. We're told that the brand's six new models will begin arriving in 2016 - a roadster, a midsize sedan and large sedan, a compact SUV and large SUV, and a large coupe.
Marchionne aims to expand Alfa's global appeal in several ways, the first by stressing that they are Italian products that 'belong' to Italy. This is the stance that appears to have put the kibosh on the roadster twinned with the coming Mazda MX-5/Miata. Alfa Romeos will all be made in their home country, and if they take off they'll help bandage Fiat's problem with underused plant capacity, a bugbear that is just as problematic culturally and politically as financially. Top-tier trims would use V6 engines developed by Ferrari, and global access would get a boost by selling Alfa Romeos in Jeep's 1,700 international dealerships.

Alpine A110 vs Alfa Romeo 4C Review | Two sports cars enter

YORKSHIRE, U.K. – A proven ability to snatch defeat from the jaws of victory is all part of Alfa RomeoÂ’s romantic charm. With bodywork like red satin draped over a carbon fiber tub and the promise of a mid-engined, Italian exotic for Cayman money, the 4C was certainly a bold vehicle to relaunch the brand to the American market. Pebble Beach types could appreciate its inspiration in the gorgeous, minimalist Alfa Romeo coupes of the past. Everyone else could kid themselves it was basically a baby Ferrari, never mind the fact it only had 237 horsepower and a four-cylinder engine. At first blush, the 4C was a riot, and remains so in the Spider form itÂ’s still sold in. And it gets the blood pumping in the way a fling with an exotic Italian should, especially compared with the Germanic 50 shades of gray alternatives. I can remember the thrill at driving one back in 2014, its Italian license plates making it feel all the more exotic. It may only have cost $60,000, but it hogged attention like a Ferrari worth four times that. The fun didnÂ’t last. As seductive as the fundamental formula was and still is, time and more measured eyes ultimately found the 4C to be lacking. The ugly, fat-rimmed steering wheel turned out to be a useful visual metaphor for the feel it delivered, simultaneously under-geared and punishingly heavy, especially at low speeds. At higher ones the kickback was violent enough it needed quarter-turn corrections even traveling in a straight line. And the binary power delivery smothered whatever finesse there might have been in the chassis. Its on-limit handling, on track and in the wet, was spooky. Shocked, I called a friend with an old Exige and asked to drive his car along the same route. That I concluded youÂ’d be better off with a 10-year-old Lotus definitely didnÂ’t win me many friends in Milan. Which begs the question: What does the apparently similar Alpine A110 do differently to have earned such overwhelming praise among the same reviewers here in Europe who damned the 4C? Performance stats are comparable, as is the AlpineÂ’s pricing in markets in which it is sold. Both tap into the nostalgia and heritage of their respective brands, not least in the historic long-distance European road rallies both excelled in.