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Alfa Romeo celebrates 110th anniversary with 79-page e-book

For its 110th anniversary, Alfa Romeo wanted to host a summer bash at its renovated Museo Storica Alfa Romeo in Arese, Italy. Coronavirus nixed that, so part of the Plan B syllabus is a 79-page e-book that plucks all sorts of fascinating details from even before the automaker's birth as A.L.F.A., which stood for Anonima Lombarda Fabbrica Automobili, and the fecund history since. The work can be considered more than a dive into Alfa Romeo history because of Alfa Romeo's reach for much of its existence. The 1914 Aerodinamica by Castagna built on an Alfa Romeo 40/60 HP chassis predates Buckminster Fuller's Dynmaxion by 20 years. Enzo Ferrari raced for Alfa Romeo or with Alfra Romeo support for 19 years, the driver's seat also occupied by legends like Juan Manuel Fangio, Tazio Nuvolari, and Alberto Ascari. Nuvolari drove the Bimotore — a car with one V8 in front of the cockpit, another V8 behind — to a top speed of 209 miles per hour in 1934, and raced the car alongside Louis Chiron, the same Frenchman Bugatti would later name a car after. Alfa Romeo's tech prowess impressed famed tinkerer Henry Ford so much that in 1939 Ford said, "When I see an Alfa Romeo go by, I tip my hat." And it's hard to believe Ian Fleming hadn't heard of the 1900 C52 Disco Volante concept from 1952 when conjuring a name for Emilio Largo's motor yacht for his 1961 book, "Thunderball." There's plenty of Alfa-centric trivia, too, like an employee coming up with the idea for the automaker's logo while waiting for a train, the origin of the quadrifoglio, intended as a good luck charm for all the three drivers in the 1923 Targa Florio but only paying off for one, and how Nicola Romeo inscribed his name in history. The stories carry up to the present day Giulia GTA and coming Tonale crossover, with a cameo by FCA design chief Ralph Gilles to boot. The book is a quick read, so check it out, or just scroll through lots of photos documenting 110 years of Italian automotive history. Related Video:    

Standard Alfa Romeo Giulia still looks beautiful in Geneva

No matter how many times we see the Alfa Romeo Giulia, it continues to be a beautiful sports sedan. The top-spec Quadrifoglio is a fantastic looking four-door, but even the base model and Super trim on display in Geneva retain the model's attractive looks. The standard versions lose the big vents and more aggressive look from the Quadrifoglio, but their simplified shape is still gorgeous. Alfa packs the cars with tech, too. At least in Europe, base models get standard forward collision warning, autonomous emergency braking, lane departure warning, and a 6.5-inch infotainment system. The Super adds leather and 17-inch wheels, and an optional Sport Pack includes Xenon headlights a sport steering wheel, and aluminum trim on the dashboard, center console, and door panels. Finally, the Quadrifoglio aims for performance with carbon fiber parts on the roof, hood, and front splitter, and the options include carbon-ceramic brake discs, and carbon fiber seats. In Europe, customers will have the option of a 2.2-liter diesel with 150 or 180 horsepower, a 2.0-liter turbocharged gasoline engine with 200 hp, and the fire-breathing 510-hp 2.9-liter twin-turbo V6, which is exclusive to the Quadrifoglio. We don't get the oil-burner in this country, but Alfa says the North American version of the 2.0-liter has 276 hp. The Quadrifoglio makes 505 hp here. According to Alfa's latest product plan, the Giulia should arrive at dealers in the US sometime in 2016, possibly late in the second quarter. Prices for the full range still aren't official, but the Quadrifoglio would reportedly sell for around $70,000. Related Video: New Alfa Romeo Giulia • The new Alfa Romeo Giulia , making its debut at the Geneva International Motor Show, will be available in three trim levels (Giulia, Super and Quadrifoglio) and six new engine versions:150 and 180 HP 2.2-litre diesel with 6 speed manual or 8 speed automatic transmission, the 200 HP 2.0-litre petrol engine with 8 speed transmission and 510 HP 2.9-litre V6 BiTurbo petrol engine with 6 speed transmission. • From April 15th it will be possible to order the new Giulia progressively in all markets throughout the EMEA area. • The supreme expression of the meccanica delle emozioni (mechanics of emotion), the new Giulia offers distinctive Italian style and optimal weight distribution across the two axles, the new sophisticated Alfa™Link suspension system (Alfa Romeo patent) and the most direct steering in the market segment.

Chrysler appoints new heads of Alfa Romeo and Ram

Chrysler has announced to two key appointments to its senior leadership, both of them taking immediate effect. First up is Reid Bigland, who has been named head of the Alfa Romeo brand for North America. Bigland has served until now as head of the Ram Truck brand, a portfolio he now hands over to Robert Hegbloom, who had served until now as its director.
As a result of the appointments, both Bigland and Hegbloom will take up seats on Chrysler's NAFTA Leadership Team, and Bigland will also join the Fiat Chrysler Group Executive Council - the highest decision-making body in the Fiat Chrysler Automobiles empire.
As per Sergio Marchionne's leadership style, Bigland will continue to serve in two major capacities, maintaining his role as president and CEO of Chrysler Canada. Other senior executives who hold multiple key portfolios include Harald Wester (who serves as the group's Chief Technology Officer and also overseas Alfa Romeo, Maserati and Abarth), Olivier Francois (group Chief Marketing Officer and head of the Fiat brand) and Michael Manley (head of the Asia-Pacific region and the Jeep brand).