1963 Alfa Romeo Giulia 1600 Spider on 2040-cars

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Alfa Romeo wants your vote on designs for a 4C 'Designer's Cut' anniversary model

In 2018, the heritage division at Fiat Chrysler America launched a project called "Reloaded by Creators." It started with FCA Heritage restoring and selling a number of precious and vintage Italian models like the Alfa Spider IV and Lancia Fulvia brought back to new condition by the in-house brands. When Stellantis took over FCA, Stellantis' Heritage Department took over the initiative and expanded the project with one-offs like the Abarth Classiche 1000 SP tribute built on the Alfa Romeo 4C Spider. The classics heads are at it again with this, the 4C Designer's Cut project. Planned as a 10th anniversary celebration of the Alfa Romeo 4C coupe, the Designer's Cut will create a one-off tribute to some aspect of Alfa Romeo history that will also "pay tribute to authentic Italian style and driving pleasure embodied by the original 4C." Alessandro Maccolini, who designed the 4C and remains part of the Alfa Romeo Style Center as a design manager, is heading the effort.  He's come up with three aesthetic proposals so far. The first is the 4C Tributo, a crimson red take that takes straight aim at one of the peaks in the vintage Alfa Romeo catalog, the Tipo 33 Stradale.  The second is the 4C Corsa, a race-inspired version in matte gray "to accentuate the muscular shape and performance-oriented technical features," on black wheels.   Finally, the 4C Leggenda. Done up in light blue over white wheels, the sporty inspiration is the 1750 GT Veloce, the historic inspiration is colors that echo hues in Milan's crest of Biscione, a feature in Alfa Romeo’s logo.  The automaker wants feedback from enthusiasts about which one to choose and which direction to take. It's not clear yet if Alfa Romeo plans changes to the powertrain. The Abarth Classiche 1000 SP tribute didn't alter the mechanicals, sticking with the 4C's 1,742-cc turbocharged four-cylinder making 240 horsepower and 258 pound-feet of torque. It is clear that Alfa plans to sell this one-off, highlighting its desirability to "passionate collectors." The curious are encouraged to e-mail Stellantis Heritage now. The Abarth 1000 SP is still available to purchase, as are a 1958 Abarth 500 tribute that's based on a 1970 Fiat 500. Have your money ready.

Car and Driver shows off awesome 1960s ads

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt

2024 Alfa Romeo Giulia and 2024 Stelvio will be $1,800 less expensive

A month after Alfa Romeo revealed the 2024 Giulia and Stelvio for our market, both are less expensive than at launch. All Giulia and Stelvio trims bar the Quadrifoglio have had their MSRPs cut by $1,800. The discount appears to be another move by Stellantis brands here to reposition themselves to achieve the kinds of success that has eluded them so far. Cars Direct picked up on the price cuts in Alfa Romeo order guides. When it asked the automaker what gives, an Alfa Romeo spokesperson replied, "The reduction in pricing is a lifecycle direction for Stelvio and Giulia to enhance market competitiveness." Read: We want to give German Three shoppers more reason to give us a better look. The coming model year of the sedan and SUV isn't on the Alfa Romeo site yet. Cars Direct says the entry-level Giulia Sprint will start at $44,075 after the $1,595 destination fee, the Stelvio Sprint will start at $46,370. The sedan hides a turbocharged 2.0-liter four-cylinder engine up front making 280 horsepower and 306 pound-feet of torque, all of that sent to the rear axle. Zero to 60 miles per hour takes 5.5 seconds, fuel economy comes in at 24 miles per gallon in the city, 33 mpg highway, 27 mpg combined, and Alfa provides a four-year/50,000-mile basic warranty. The BMW 330i is also powered by a turbocharged 2.0-liter four-cylinder, this one making 255 hp and 295 lb-ft. The stoplight dash takes 5.6 seconds, fuel economy is rated at 25 city, 34 highway, and 29 combined. Thanks to pruning the price, the 2024 Giulia starts off $720 less expensive than the 2023 330i that opens the bidding at $44,795 after the $995 destination fee. The problem is that once you start comparing like-for-like, it's not clear where you'll end up. For instance, the Giulia comes on 17-inch wheels, the BMW on 18-inch wheels. According to the configurator for the 2023 Giulia, upgrading to 18-inch wheels costs $1,725. The Giulia comes with black leather seats, the only alternate interior option a set of red leather seats for an additional $2,000. The BMW comes with Sensatec seats, but buyers have five choices in leather seat colors, four with contrasting stitching, each of which adds $1,500. Point being, if you upgraded the Alfa Romeo to 18-inch wheels and upgraded the BMW to leather, the sedans are only $495 apart.