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Acura dealer association nabs retiring pitcher Mariano Rivera for New York spot

Mariano Rivera, considered one of Major League Baseball's best relief and closing pitchers, bought an Acura when he debuted in the major leagues in 1995, and has owned nothing but Acuras since. So it was only natural for the New York Acura Dealers group to strike up a partnership. The fruits of the deal can be seen in the latest New York Acura commercial, called "Legends," which stars Rivera and Acuras new and old. It's narrated by actor Steve Schirripa, who played Bobby "Bacala" Baccalieri in HBO's The Sopranos.
"The spots are a nod to Acura's history and the years it overlapped with Mariano's career," says Scott Rodgers, chief creative officer at Tier10, the ad agency that developed the campaign's concept. With the "Legends" campaign, Rivera and the New York Acura Dealers continue a partnership that has provided $800,000 to the pitcher's charity, the Mariano Rivera Foundation.
The hardest part of the commercial was was finding the cars to star in it, according to Douglas Sonders, co-founder of 8112 Studios, the production company that shot the commercial. "Social media saved the day for us," he says. "After days of cold calls and e-mails to all of our contacts, we ended up sourcing everything we needed in 24 hours after asking our online contacts for assistance."

MotorWeek remembers the 1993 Acura Legend coupe

When discussing classic Acura models, the Legend, particularly as a two-door, doesn't get brought up nearly as often as the Integra or NSX. Perhaps that's because those sporty models were brash for their time, whereas this bigger car came off as a more conservative ride. For a MotorWeek Retro Review, John Davis and crew have looked back at a 1993 Legend coupe to give us a chance to remember Acura's luxury GT. In 1993, the newly revised 3.2-liter V6 managed 230 horsepower, and this one had power routed through a six-speed manual. It also came packed with luxury features, including automatic climate control and traction control. However, the Legend turned out to be more of a comfy cruiser than an all-out sports coupe for the reviewers. MotorWeek wasn't happy with the performance through the slalom, and the shifter wasn't perfect, either. Still, this clip is a great refresher on a model that's often overlooked. Related Video:

eBay Find of the Day: S.H.I.E.L.D.'s Acura MDX from The Avengers

Planning to dress up as Agent Coulson for Halloween next year? We've got the perfect accessory to complete your Level 7 costume. On eBay Motors at this very moment is an auction for an Acura MDX S.H.I.E.L.D vehicle, one of only 10 made that the seller claims was used in filming of The Avengers.
The crossover is being sold by Scottsdale Motor Company, and while the eBay auction is up to nearly $19,000 with less than four days remaining (at the time of this writing), the dealer's website is asking $42,900 for this piece of movie memorabilia.
What you see is no mere prop, though. This S.H.I.E.L.D. vehicle is a proper 2011 MDX, equipped with the available Technology Package and leather from the factory. The flat black paint was even applied by Acura itself, and the graphics were added by the film studio's art department.