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2019 Acura NSX gets a refresh and an eye-catching new color

After two model years and about 1,000 deliveries to the U.S., Acura's given the 2019 model a few enhancements and a small price bump. The car debuted at The Quail, A Motorsport Gathering, during the festivities surrounding Pebble Beach. While there are no major powertrain changes, some new color options and a few chassis refinements will be appreciated by NSX fans. Let's start with the hardware, since this is a sports car, after all. Most important, there's new all-season rubber, still Continental SportContacts but the next version thereof — the 6. Acura claims better handling in all conditions, and the way tire technology has been improving, we'd believe it. The optional Pirelli Trofeo Rs remain — and remain highly recommended for anyone looking to sample the NSX on track, which is an exhilarating experience. Acura says the rest of the enhancements we'll mention shaved a full two seconds off the car's time at Suzuka, so take that for what it's worth. They consist of a 26 percent stiffer front sway bar and 19 percent stiffer rear bar; 21 percent stiffer rear toe link bushings; a 6 percent stiffer rear hub; and a new software calibration for the computer controlled bits: the SH-AWD system, magnetorheological dampers, electric power steering, and stability control systems. For a car as precisely engineered as the NSX, these are relatively significant improvements. Don't necessarily expect it to shave two seconds off your personal best lap time, but if you're highly attuned to the chassis dynamics, the '19 NSX should offer more precise and direct feedback to the driver. No need to be precisely attuned to the cosmetic changes — they're pretty obvious. Thermal Orange, a new exterior color, and the chrome beak-ectomy (it's not body colored) crown the exterior changes. Inside, the leather/Alcantara combo seats are now available in blue, and the full leather seats can be had in red. While the price for the 2019 model has gone up by $1,500, Acura says that there's now $4,700 in formerly optional equipment (power seats, satnav, premium audio, parking sensors, and sport pedals) included as standard equipment. That sounds like a good deal to us. If you want one, the order books are open and cars will be delivered starting in October. Related Video:

Acura NSX will use Cosworth block, plus other neat tidbits

The blue NSX you see here was built just two weeks ago. Prototype number six, it rolled off Acura's newest assembly line in Ohio and was rushed out to the Monterey peninsula for various car week activities. We had a chance to sit down with several members of the NSX team to discuss the car, the long road from concept to production, and some interesting details. Below are some choice bits from our conversations. Acura is pretty proud of the fact that NSX version 2.0 was designed and is being built in the US. The new assembly line, called the Performance Manufacturing Center, is in Honda's hometown of Marysville, Ohio. While the line is brand new, the building has seen many uses over its lifetime, most recently as a warehouse facility. PMC staff numbers about 100, with 60 technical and 40 non-technical associates. The car uses parts sourced globally, and one of those sources is Cosworth. The engine blocks and heads come from the English firm and get assembled into twin-turbo powerhouses at Honda's nearby Anna, Ohio, engine plant. The Cosworth name is rarely associated with a bad engine, so we were geeked to hear the NSX's 550-plus-horsepower hybrid powertrain has good genes. Acura hasn't decided how many cars will come to the US each year, but supplies will be limited. We're told there is a total figure for global sales – basically anywhere Honda and Acura vehicles are sold – but they're not ready to divulge that number. Dealer allocation is also yet to be sorted out, although we're told that any dealer that has the necessary tools and equipment to service the new NSX will be able to sell them. Acura currently has 272 US dealers. The switch from the transverse engine originally planned to a longitudinal twin-turbo engine threw everyone involved for a loop. The designers had to lengthen their nearly finalized design, and the engineers working on the production process had to revise or redo much of their work. Though we've been waiting a while for the car since the concept first surfaced in 2012, it's pretty amazing to think that the car was engineered one and a half times and a new factory was built in about three years. But yeah, it's delayed, with series production now set to commence in the spring of 2016. One result of the switch to a longitudinal engine is a transmission hump in the cargo area aft of the engine. The hold is still sized to fit a bag of golf clubs, though it will be a tight fit.

Acura NSX and David Lee Roth wail together in Super Bowl spot

Super Bowl 50 is just over a week away, but carmakers are already rolling out their big ads. Acura's newly released commercial uses the screams and moans from Van Halen's David Lee Roth and the song Runnin' with the Devil to build excitement about the upcoming supercar. As Van Halen plays, the NSX evolves from a slab of metal into the turbocharged, hybrid coupe. In a patriotic touch, the commercial uses red, white, and blue to subtly communicate the supercar's US development and production. It's a clever ad, sure, but we wish it showed more of the new NSX's high-performance capability. There's never a bad time to listen to some Van Halen, though. The video above is the 30-second Super Bowl commercial, which airs during the first quarter. However, the clip below is a one-minute version that lets the visuals breathe more. The longer cut is the better one, but Acura's choice is understandable given the expense of Super Bowl ad time. Acura Rolls Out American-made NSX Supercar with Super Bowl Commercial Set to Van Halen Classic, Runnin' with the Devil Jan 29, 2016 - TORRANCE, Calif. Iconic Van Halen song infuses high-voltage energy into NSX rollout Comprehensive activation includes social media sweepstakes, enabling consumers to experience the NSX Acura is one of the first brands to use Twitter Conversational Video to launch Super Bowl spot Acura is showcasing the next generation NSX, the only supercar made in America1, to the soundtrack of an iconic American rock song in a new commercial that will debut during Super Bowl 50. The high-energy vocal effects of the Van Halen classic Runnin' with the Devil provide the powerful beat for the Acura commercial that will appear during the first quarter of the big game. The spot is a showcase of the Precision Crafted Performance brand direction that is core to the Acura brand and vividly represented in the NSX supercar. The new Acura Super Bowl commercial is posted to Acura.com and Acura social media channels for previewing before the big game and is augmented with a series of unique social media activations and live experiences, including one of the first applications of Twitter Conversational Video to launch a Super Bowl spot. "In our Acura commercial, we wanted to convey the excitement of the NSX to a big Super Bowl audience," said Jon Ikeda, vice president and general manager of Acura.