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Acura built just 91 examples of the ILX last month, here's why

The short life of the Acura ILX has been vexed by one glaringly odd standard equipment choice, mediocre reviews, getting outsold by its competition as it posted slower-than-projected sales and a pledge by Honda to upgrade its supposedly upgraded offering. Therefore, when Automotive News reports that just 91 of the Civic-based Acura sedans were manufactured last month - after a string of production months in double-digits - it would be easy to press the button for the alarm bells.
But that would be hasty, because it is actually the 2013 Honda Civic that is crimping the production pipeline of the ILX. The vastly higher sales numbers of the Honda meant that all three North American plants that produce it needed to crank up output to satisfy dealer inventory needs, including the Greenburg, Indiana plant that makes both the Civic and the ILX. As the classic guns-vs-butter Economy 101 lesson taught us - in which making more of one necessarily means making less of the other - well, the Civic is the gun.
Honda prepared for this eventuality by cranking out the Acuras while it got ready for Civic production. The ILX has held steady at about 500 units shy of company projections every month, and the current inventory represents about 90 days worth of sales. That makes Greenburg's ostensibly low numbers in line with the realities of the ILX, and the situation probably won't change much as Acura gets ready for the improved 2014 ILX.

2013 Acura ILX Hybrid

This Is Not The Acura You're Looking For
Mid-level luxury brands have always had to do a bit of leg work to distance themselves from their more common cousins. Thanks to generation after generation of pervasive badge engineering (much of it from the Big Three), buyers can't be blamed for looking at brands like Buick, Lincoln, Infiniti, Lexus and yes, Acura as tarted up versions of Chevrolet, Ford, Nissan, Toyota and Honda products. For much of its lifetime in the automotive landscape, however, Acura has excelled at putting distance between its offerings and that of its parent company thanks to cars with superior driving dynamics, quieter cabins and clean, attractive aesthetics.
Yes, outliers and dull spots can be found in the company's recent track record, but by and large, Acura products remain situated well above the Honda rabble. When the brand announced it was getting serious about the luxury small car game with the ILX, those of us with a set of the company's keys in our past couldn't help but envision an honest successor to the long-dead Integra. Turns out, that wasn't what Acura had in mind.

Acura Precision Cockpit Concept is much more than a digital gauge cluster

Audi Virtual Cockpit is one of the single best pieces of technology on the market, bar none. It blends beautiful graphics, easy interaction, and loads of information in a way that similar all-digital gauge clusters from brands like Jaguar, Land Rover, and Cadillac can't match. Other brands might not stand even with Audi, but Acura is certainly going to try. The company is demonstrating its efforts at the 2016 Los Angeles Auto Show with the new Precision Cockpit. Like Audi, JLR, and Cadillac, Acura is using a 12.3-inch display in place of a traditional set of gauges that changes color schemes and animations based on the driving mode. A prominent central display joins the digital IP and features what looks like an evolution of the company's current infotainment software. But rather than a knob and dial or physical buttons, Acura is taking a page out of Lexus' book, using a touchpad to control the center display. View 7 Photos But before we lament the touchpad too much, it's worth pointing out how Acura says its arrangement is different. Using something called "absolute positioning," the touchpad behaves more like an actual touchscreen – tap a corner on the pad and whatever's in the same corner of the display responds. In that way, it sounds like Acura is trying to marry a touchscreen with a more ergonomically comfortable interface. Color us curious. Precision Cockpit also stands apart in how Acura optimized it, designing the system with semi-autonomous driving in mind. The company went as far as to use a real-time 3D graphics engine to display what the vehicle's sensors "see" inside the instrument cluster. There's even an advanced vision mode that allegedly shows "cars, pedestrians, cyclists, and other objects – even those obscured from vision – using artificial intelligence to predict future pathways." While Acura is calling Precision Cockpit a concept, the company confirmed in its official release that the Android-based system "will power future production cars." If it comes with all the tech Acura's promoting here, Precision Cockpit stands to be a significant step forward in the digitization of car interiors. Related Video: News Source: AcuraImage Credit: Acura LA Auto Show Acura Technology Emerging Technologies Infotainment Concept Cars Videos Original Video