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Honda reports $1.9 billion profit in first quarter despite sales lag at home

Ford, General Motors and Chrysler have been living in a world of sunshine and buttercups after their April-through-June financials hit the newswire, and Toyota is doing pretty good as well. Honda? Not so much.
While Japan's third-largest manufacturer saw $1.9 billion in profits, the 5.1-percent jump was lower than expected thanks to a drop in its home-market sales. US sales also took a sting, as Honda hasn't been able to match the SUV and truck demand that are currently permeating the American market, despite an uptick in Accord sales.
Honda's initial forecasts targeted a take of 209.3 billion yen ($2.1 billion at today's rates), and while a $200 million shortfall is nothing to sniff at, we'd hardly take this as Honda being in trouble. And even with the dip, Honda hasn't adjusted its forecast for the fiscal year, which remains at 780 billion yen ($7.9 billion).

Is the Acura Legend coming back?

Great news for fans of the Acura Legend: Honda has applied for a trademark in Europe for the word "Legend," pertaining to "Vehicles; Apparatus for locomotion by land; Apparatus for locomotion by air; Apparatus for locomotion by water; Parts and fittings for land vehicles; Parts and fittings for air and space vehicles; Parts and fittings for water vehicles." This trademark was first spotted by AutoGuide.com, and gives more credence to our speculation from a couple months ago about the possibility of the Legend nameplate returning to the Acura lineup in the States. If you were reading closely before, you'll notice that it was actually Honda that applied for the trademark, not Acura. The Legend was sold with a Honda badge on it in Europe back in the day, so this trademark filing in Europe makes perfect sense. In our previous report, we put forth the idea that Acura could bring the Legend name back with a successor to the RLX flagship sedan. Specifically, we were thinking that Acura would use the four-door coupe form previewed by the Acura Precision concept. That story also suggested a new Legend flagship could debut during Monterey Car Week. The 1986 Legend sedan was one of Acura's first two vehicles when the brand launched (the other being the Integra). It had a smooth 2.5-liter V6 that made all of 151 horsepower at the time. A sweet-looking coupe soon followed the sedan. The name Legend would be applied to a second-generation, which is arguably the one best-remembered. The coupe in particular has lived up to its name. Much of that legendary status, though, is the result of what followed: the Legend name and coupe body style dying for 1996 in favor of the RL, a four-door sedan as bland as its name. Acura's flagship has never recovered. We'll be quite pleased if Acura ultimately decides to reveal a totally new Legend to blow us away in Monterey. The return to actual names for the lineup would also be lovely. It's certainly working for Lincoln. Now if they'd only trademark "Integra" ...

UPDATE: 2021 Acura RDX PMC Edition price set

The 2021 RDX is the latest in Acura's lineup to get the PMC Edition treatment. This limited-run, hand-built model follows the TLX and MDX PMC Editions and be finished in the same Thermal Orange Pearl that was pioneered on the NSX.  Blessedly, the "PMC in PMC Edition doesn't stand for pumpkin-anything. Rather, it's shorthand for the facility where just 360 examples of this crossover will be hand-assembled: Acura's Performance Manufacturing Center — the home of the Acura NSX — on Honda's Marysville, Ohio, campus. Each PMC Edition arrives in Marysville as a "body in white," ready to assemble and receive the paint process normally reserved for the NSX. The PMC Edition will be equipped similarly to an RDX with the A-Spec and Advance packages, with one exception: Acura's Super-Handling All-Wheel Drive system will be standard.  Otherwise, the PMC Edition is mechanically identical to the RDX, whose A-Spec already boasts a sporty exterior treatment to boot. The PMC Edition jazzes that up even further with gloss black wheels, a body-color grille surround, black chrome exhaust finishers, a gloss-black roof, gloss-black side mirrors and gloss-back door handles.  Inside, the theme is essentially inverted, with the black leather upholstery, steering wheel and floor mats all getting orange contrast elements. Apart from the serial number placard on the center console, the rest of the PMC Edition's interior is identical to that of a standard RDX equipped with the aforementioned packages.  Acura says the RDX PMC Edition will be priced at $51,000, with customer deliveries starting in October — just in time for jack-o-lantern season. Made you work for that one, didn't we?