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Acura Street Performance ILX had an unfortunate smelting accident

There's a fun cliche for all-black cars based on an old Chevrolet Impala SS advertisement - "Lord Vader, your car is ready." It's been reproduced seemingly every time an automaker comes out with a menacing, black car. This Acura Street Performance ILX is for a different movie villain, though. Its advertisement should read, "Goldmember, your car is ready."
Yes, this is a matte gold car, and would probably be lusted after by that freaky deeky Dutch villain. And while it's easy to poke fun at the car's paint job, we're actually quite impressed with what Acura and MAD Industries have done with the car's mechanicals. The 2.4-liter, four-cylinder engine has been boosted to 250 horsepower at the front wheels, thanks to a CT Engineering supercharger and an ECU reflash. A CT Engineering intake adds to the grunt, as does a new, prototype Greddy exhaust.
The car rides on 19-inch Nitto NT05 Max tires and TSW Max wheels, while Tein Super Street coilovers and a Stoptech big brake kit make the compact Acura a bit more controllable. Outside the car, an Acura Accessories body kit has been fitted, while the cabin sports a CT Engineering short shift kit, and a few other items from the Acura catalog.

Acura launches ad spots for Seinfeld's Comedians in Cars Getting Coffee

Acura and Jerry Seinfeld are expanding their partnership as season three of the comedian's web series, Comedians in Cars Getting Coffee, prepares to debut. Seinfeld has paired with director Barry Sonnenfeld to create a series of ads for the luxury brand showcasing the new Acura RLX and MDX.
There are eight spots, written by Seinfeld and directed by Sonnenfeld, that seemingly mock advertisements of the 1960s, with a deep-voiced, smooth-talking host highlighting the cars in question. It's all very folksy, Leave it to Beaver style humor. We'd be lying, though, if we said we weren't reminded a bit too forcefully of Dodge's successful range of Will Ferrell ads when watching the eight Acura spots.
"My idea for Comedians In Cars Getting Coffee was to show this certain aspect of the stand-up comedy world in a way that comedy fans would enjoy experiencing as if they were there," said Seinfeld. "There is absolutely no doubt that without Acura's support I would not have been able to continue beyond the initial experiment. And now Acura has enabled me to extend the concept by creating ads that fit the comedy tone of the show."

NSX Concept-GT is the world's hottest way to boil water

The Honda NSX Concept-GT is one sexy machine, and it looks to be a very effective tool on a race circuit. But Honda's latest web spot leads us to believe that it also can be used to make tea.
In the video, the racecar is hooked up to an apparatus that uses tubing to harness the energy from the car's 500-horsepower hybrid drive system, using it to boil water. The novel tea-making technique reminds us a bit of a couple other inventive Honda commercials, namely Hands and Cog.
Watch the NSX ad below, and be sure to turn the sound up to hear that glorious engine note.