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2017 Acura Model Year Preview and Updates

In what would otherwise be a model change of modest updates, Acura rewrites the rules with its all-new NSX, a high-performance hybrid reconfiguring the exotic car template. Beyond the all-new NSX, 2017 is what we've come to expect from Acura: competence, efficiency and affordability in the near-luxury segment. ACURA NSX: The all-new NSX, with a mid-engined V6 supplemented by a hybrid drivetrain and front-mounted Twin Motor Unit, provides a performance and handling dynamic rarely seen on the street - and certainly not otherwise available for the NSX's $160,000 MSRP. With a unique blend of aggressively aerodynamic design and refined yet explosive performance, the NSX effectively resides in a class of one. ACURA ILX: Acura's entry-level sedan continues for 2017 with no real changes but the addition of Lunar Silver Metallic, Modern Steel Metallic and San Marino Red exterior colors. ACURA TLX: The TLX continues into its third model year with only modest changes. New for 2017 are three new colors – San Marino Red, Lunar Silver Metallic and Modern Steel Metallic. Also, a GT package is offered for the first time. Designed to reflect Acura's ongoing interest in racing, the GT addition is a combination of Acura's underbody spoilers and your money. ACURA RLX: Modest changes on both the standard RLX and RLX Sport Hybrid. ACURA MDX: Acura's MDX enters its fourth model year with an aggressive freshening, standard front-wheel drive and AcuraWatch, a new suite of safety and driver-assistance technology available across all MDX models. Styling updates include a new grille, hood, front fenders and side sills, along with new front and rear fascias. Inside, an electric parking brake with automatic brake hold has been added. And on the top-of-the-line Advance, buyers enjoy both real wood trim and second-row captain's chairs. ACURA RDX: The 2017 model year introduces two new colors: Lunar Silver metallic and Modern Steel metallic.

Honda exec says US market near capacity, could hurt subprime buyers

Is there a point in the US auto industry where companies should start considering the welfare of their customers ahead of selling more cars? American Honda Executive Vice President of Sales John Mendel thinks that level exists, and we may be getting very close to it.
According to Automotive News, Mendel believes that finding more customers in the market could require pursuing subprime buyers and offering longer-term loans. However, he refuses to use those tactics. While selling models this way can improve things briefly, the strategies hurt resale prices and lower vehicle profits over time. The company won't do "stupid things in the short-term that damage the person who bought yesterday," he said to Automotive News. "It's a very, very short-term tactic especially in the subprime area."
American Honda, which combines the Acura and Honda brands, has seen market share decline from 9.7 percent to 9.1 percent through July 2014, according to Automotive News, and Autoblog's By the Numbers stats showed it posted falling sales in five of the seven months with data this year. Though, Mendel claims that was partially because the company focused on retail sales over fleets. The delays of the launches for the Honda Fit and Acura TLX likely didn't help either.

Acura NSX EV puts winner Tetsuya Yamano back on Pikes Peak

With Pikes Peak right around the corner, Acura is showing off more details about its NSX-inspired all-electric racer. The four-motor EV will be driven in the Electric Modified Class by Tetsuya Yamano, who has been testing the car at the Hill Climb for the past few weeks. Acura is also running two NSX hybrids up the hill in the challenge next weekend. So, what's different inside this NSX-like EV? Like the all-electric Honda CR-Z that Yamano drove up Pikes Peak last year – winning the Challenge Exhibition class with a time of 10:23.829 – the NSX-inspired EV uses two Twin Motor Units (TMU) from the company's Sport Hybrid SH-AWD powertrain. Each axle has a TMU and that means that the car, "has achieved independent torque distribution to all four corners – true four-wheel torque vectoring," according to Acura. That sounds nice, but the real test will be out in Colorado in just a few days. Related Video: Acura NSX-Inspired EV Concept Ready to 'Charge Up' Pikes Peak Vehicle Features World's First All-Electric, 4-Motor SH-AWD® Powertrain Jun 20, 2016 TORRANCE, Calif. – Acura will campaign an all-electric, NSX-inspired EV Concept in the Electric Modified Class at the 2016 Broadmoor Pikes Peak International Hill Climb. The Acura EV Concept features a further evolution of the experimental, all-electric, 4-motor Super Handling All-Wheel Drive™ (SH-AWD®) powertrain that won last year's Pikes Peak Challenge Exhibition class. The supercar-inspired Acura EV Concept will be driven by Tetsuya Yamano, who campaigned last year's CR-Z-based electric prototype. The Acura EV Concept is the ultimate embodiment of the all-wheel-drive Electric SH-AWD powertrain featuring a world's first technology that enables four-wheel independent torque allocation. The Acura EV Concept's Electric SH-AWD powertrain produces three times the total system output of last year's electric prototype and is mated to the NSX body. "We've been tuning the car for several weeks at Pikes and have advanced its performance significantly," said Tetsuya Yamano. "We're honored to be running at Pikes in this historical, anniversary year – an event respected by racing fans all over the world." 4-Motor Development Honda R&D has been developing "super handling" technology for more than 20 years in the pursuit of ideal vehicle handling.