2003 Acura Tl Base Sedan 4-door 3.2l on 2040-cars

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Check out Honda's sweet stop-motion 'Power of Dreams' ad

Television advertising doesn't just have to be the necessary evil that pays for the shows that you want to watch, and Honda is absolutely proving that with a new two-minute commercial titled Paper. Using stop-motion animation and a heap of illustrated cutouts, the spot showcases what the Power of Dreams motto really means. It runs through highlights like the success in racing, automotive development, Asimo, the HondaJet, and even lawnmowers. The result of all that hard work is spellbinding. The entire two-minute spot already aired during a few NFL games, and doing that was a serious investment. According to Ad Age, during the time that the ad ran the estimated cost per 30 seconds was $300,887. Honda is also prepping a minute-long version for TV, but you can enjoy the whole thing right now in the video, above. HONDA BRINGS 'THE POWER OF DREAMS' TO LIFE WITH TWO-MINUTE COMMERCIAL CREATED BY STOP-MOTION ARTIST AND INFLUENCER PES Elaborate Paper-Flipping Technique Artfully Tells the History of Honda Honda Brand Marketing Tone — Simple, Clever and Emotional — Will Carry Through Across Upcoming Advertising to Help Build a Long-Term Emotional Connection with Consumers Sep 21, 2015 - TORRANCE, Calif. -- Capitalizing on Honda's established, strong brand identity and its core belief in "The Power of Dreams," the company is launching a two-minute commercial, "Paper," during CBS Sunday NFL on Sunday, Sept. 20. After months in the making, thousands of hand-drawn and -colored illustrations from multiple artists provide the platform for an intricate paper-flipping journey to beautifully show Honda's history and range of mobility products. "The goal is for the marketing itself to become a demonstration of Honda thinking and all the people that touch our wide range of products along the way," said Tom Peyton, Assistant Vice President of Marketing for American Honda Motor Co., Inc. "This commercial stands for the courage and conviction to imagine and make dreams a reality and speaks to Honda's innovative nature and respect for personal achievement and contributions." "The Power of Dreams" philosophy speaks to Honda's belief that drives the company's R&D and diverse array of advanced-technology products, and to the determination to bring them to market. This rejuvenated approach to overall brand marketing is the sum of Honda's best thinking and could only come from the company's years of design and innovation.

2015 Acura TLX

Immediately after landing at Washington's Dulles airport, an Acura representative handed me the keys to a 2014 TSX with fewer than 180 miles on its clock. The four-cylinder engine started and I pointed its signature beak towards a destination in Middleburg, VA. It was a curious move by the Japanese automaker, especially considering that I had flown no less than 2,300 miles to drive the discontinued vehicle's ostensible successor, the all-new 2015 Acura TLX.
Yet spending a solid 40 minutes with a sparkling-new version of the outgoing model that still smelled showroom fresh, allowed me an opportunity to scrutinize the dropped sedan and remind myself why it had never really blown me away - it was good at doing many things, but truly great at doing none.
Time with the TSX also started me thinking about the Acura TL, the second model that the TLX will effectively replace. I have better memories of the slightly larger sedan, especially the SH-AWD 6MT trim - it's a solid driver's car - but it, too, fell short in areas where competitors, including the Audi A4, BMW 3 Series, Cadillac ATS, Lexus IS and Mercedes-Benz C-Class, excelled.

eBay Find of the Day: S.H.I.E.L.D. Acura TL from The Avengers

If you're a fan of The Avengers from 2012, then here's your chance at owning a piece of movie memorabilia. Following last year's auction of a Acura MDX from that movie, Scottsdale Motor Company is now listing another S.H.I.E.L.D. vehicle on eBay Motors - this time a 2012 Acura TL.
Unlike the MDX, this TL has fewer modifications limited to the custom front push bumper, matte-black paint job and the various LED emergency lights in the back window and in the front bumper, while the inside appears untouched with the exception of small auxiliary switches. The current auction price of this car $32,900 - compared to the $41,535 MSRP of a new TL with Advance Package back in 2012 - but this is a steal compared to the movie-prop Monroney that comes with the car listing the "palladium-powered" sedan at $227,085. The seller says that this car was only one of five built for the movie, and it only has 1,111 miles on the odometer.
After the S.H.I.E.L.D. MDX and TL, we can only hope that Scottsdale Motor Company will offer Tony Stark's Acura NSX Roadster as its next movie car auction.