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Acura rejoins with Seinfeld, sponsors Comedians In Cars Getting Coffee [w/videos]

We enjoyed the opening season of Seinfeld's offbeat Comedians In Cars Getting Coffee web series, a video serial where Jerry Seinfeld picked up his friends in some of his classic cars and... chatted. It was a simple premise that offered some genuinely enjoyable moments, even if the 'cars' connection was often a bit incidental. In any case, Acura must have felt the same way, as it has just inked a deal to be the sole sponsor for the series' next season.
Acura, you may recall, already enjoys a relationship with the comedian - Seinfeld starred in the company's 2012 Super Bowl ad alongside the NSX supercar concept. So perhaps it's no surprise that it has signed on to sponsor 24 episodes of the series, due to roll out this year and next. Naturally, with any title sponsorship these days, you can expect to see some integration of the sponsor - in this case, Acura says such measures will involve its new 2014 MDX crossover, integrating "short, contextually relevant ads at the beginning and end of the episode."
Will you watch? For a refresher on Comedians In Cars Getting Coffee, check out a couple of our favorite first season episodes with Michael Richards and Alec Baldwin by scrolling below.

Acura gives us a peek at 'Type S' concept debuting at Monterey Car Week

We’ve known that Acura is bringing the Type S moniker back since the Detroit Auto Show in 2018. Spy shots have shown what may be Type S versions of current Acuras out testing in heavy camouflage, but we still arenÂ’t sure what the first new Type S will be after the long drought. What weÂ’re getting today is a teaser for an Acura Type S Concept slated to debut at Monterey Car Week. The car is shrouded in plenty of shadows and darkness, but a body shape emerges from the teaser video. Just like the stunning Acura Precision Concept, the Type S Concept is going to take the form of a four-door coupe. A report from earlier this year pegged this show car to be a near production-ready vehicle in the likes of the Precision Concept. Looking at the silhouette tells us that prediction was on to something. Acura says that this conceptÂ’s purpose will be to “set the design direction for the return of Type S variants to the Acura lineup in the years ahead.” WeÂ’ll be seeing it in an event Aug. 15. Folks will be able to check it out at The Quail, a Motorsports Gathering the following day or at the actual Pebble Beach Concours dÂ’Elegance on that Sunday. The one teaser image Acura provided shows a rather striking taillight element and an assumed quad exhaust design. ThereÂ’s an aggressive-looking diffuser and a prominent spoiler gracing the rear-end. It also proudly displays the Type S badge on the trunk lid. We get some hints at the new Type S direction here, but weÂ’ll reserve judgment for seeing the car as a whole. You'll find a quick teaser video at the bottom of this post, too. WeÂ’re sure youÂ’re all as excited as we are about the return of Type S. Acura made some pretty sweet Type S variants over the years, our favorite most likely being the sporty RSX Type S. There were other even more intriguing S-badged Honda vehicles overseas, too. It was never sold in America, but the original NSX received both Type S and Type S Zero variants in Japan. ItÂ’ll be interesting to see which current models Acura decides are worthy of the Type S badge this time around. Our bet is on the TLX and RDX to begin with. However, what weÂ’d really love to see is a return to the hot compact car segment. Honda has done such an impressive job with the Civic Type R at its relatively low price point. Why not spread some love to a small, sporty Acura, because the ILX in its current form just doesnÂ’t cut it when your history is full of fun-to-drive Integras.

2015 Acura TLX priced from $30,995*

Following a delay this spring, Acura is now ready to launch the 2015 TLX sedan this August, with pricing now confirmed to start at $30,995, *not including $895 for destination. This base MSRP is just $360 more than that of the outgoing TSX sedan; the TLX replaces both the TSX and TL in Acura's 2015 model year lineup.
That's a pretty fair deal considering that introductory price gets buyers a front-wheel drive TLX with a 2.4-liter inline four-cylinder engine with 206 horsepower,mated to a new eight-speed dual-clutch transmission, and featuring the automaker's Precision All-Wheel Steer (P-AWS) system. Adding a Technology Package ups the MSRP to $35,025.
Of course, the TLX is also available with a 290-horsepower, 3.5-liter V6 mated to Acura's new nine-speed automatic transmission. The TLX V6 P-AWS starts at $25,220 and climbs to $39,250 with the Technology Package. The bottom line on the range-topping Advance model is $42,500. Acura's Super-Handling All-Wheel Drive is available with the 3.5-liter engine, too - the SH-AWD Technology model starts at $41,450, while the SH-AWD Advance commands $44,700.