2012 Acura Mdx Technology Package on 2040-cars

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Acura puts on display of mechanical horsepower in new ad

Originally forged with a brand identity based on luxury, sportiness and practicality, Acura has spent the last decade or so struggling with its image. The sporting credibility suffered a mighty blow with the loss of cars like the Integra, RSX and NSX, and recent years have seen the Japanese company attempting to recast itself as a technology leader.
All of that makes this latest Acura commercial, Let The Race Begin, even more difficult to understand, metaphorically speaking. The horsepower-horse race 'theme' certainly isn't difficult to fathom, with mecca-equine versions of popular luxury brands filling the screen. But the choice to make Acura's filly a flesh-and-blood creation seems odd, for the high-tech theme. Acura as "thoroughbred apart from the rest of the field" seems to be the rough message here, though we're not sure we're buying it. We're also not sure we're comfortable with how much these ponies reminded us of a certain off-putting robotic dog...
Looks expensive, at any rate. Watch the robot ponies run for yourself, below.

2023 Acura RDX gains convenience features, costs $750 more

The 2023 Acura RDX has made it to dealer lots boasting a couple of new add-ons and a higher MSRP. Honda's luxury arm rejigged the equipment list for the 2022 model year, addressing the omissions that many, including us, griped about. Beyond the styling tweaks, the RDX got a quieter cabin, reworked drive modes and a retuned active suspension, standard wireless Apple CarPlay and Android Auto, Amazon Alexa compatibility, and a USB-C charging port. Enhanced convenience and safety gear counted blind-spot warning, automatic emergency braking with pedestrian detection, and chassis reinforcements to improve crash performance. For 2023, Acura has made three years of AcuraLink and two years of the Acura Maintenance Package standard. AcuraLink includes the Security and Remote Packages. The former notifies a help center in case of a collision or emergency, and provides "enhanced roadside assistance." The latter gives owners smartphone control of the vehicle from a distance so they can start and stop the engine, lock and unlock the doors, find their vehicle whether it's simply been parked or if it's been stolen, and geofence a driving area. The maintenance package takes care of scheduled care for two years or 24,000 miles, whichever comes first. The 2023 version of the two-row crossover starts at $750 more than it did in 2022. This isn't bad considering AcuraLink runs $359 for a three-year commitment and a maintenance package would easily cost a few hundred more — or about the price of a bag of groceries lately. MSRPs for the 2023 RDX range after the $1,195 destination charge are: RDX: $42,545 RDX with Technology Package: $45,195 RDX A-Spec: $48,195 RDX with Advance Package (AWD only): $52,545 RDX A-Spec with Advance Package (AWD only): $54,545 Adding AWD to the three lower trims costs $2,200. Every RDX gets powered by a 2.0-liter turbocharged four-cylinder with 272 horsepower and 280 pound-feet of torque, shifted through a ten-speed automatic. Related video:

The cars that won't live to see 2015 [w/video]

Every year in the fast-paced automotive industry brings new models, but it also spells the end for some that have been less successful. This year will be no exception.
Japan's automakers make up the bulk of the list of discontinued models for the 2015 model year: Acura is replacing the TL and TSX with the new TLX sedan, Honda is bidding farewell to the Fit EV as the new Fit hatchback takes its place, and Nissan is saying goodbye to both the Cube and Murano CrossCabriolet. Both the Nissan Maxima and Mazda2 exit stage left before their upcoming replacements arrive, while Toyota is terminating the RAV4 EV and FJ Cruiser as well as the Scion xD, and Lexus IS C and IS F that are being effectively replaced by the new RC. Meanwhile Infiniti is finally discontinuing the G37 that was already replaced by the newer Q50.
From our own domestic automakers, Cadillac discontinues the CTS-V sedan and wagon as the new CTS rolls in, Chevy is canceling the mild-hybrid Eco versions of the Malibu and Impala sedans, and Chrysler is killing off the 200 convertible as the new 200 sedan arrives.