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2025 Volvo EX90 enters production after being delayed last year

After a delay of about eight months, Volvo's Ridgeville, South Carolina plant is now assembling the EX90 battery-electric SUV. Volvo's original plan was to get its new flagship in production toward the end of 2023 so that dealers might have models in showrooms early this year. There's also the reservation list, which filled so quickly that Volvo shut it down sooner than anticipated. However, after the car's November 2022 reveal, Volvo engineers confronted unexpected complexities with its software stack. In May 2023, the automaker officially delayed the start of production until the first half of this year. Part of the complexity was the brain in Volvo's EV push, the new VolvoCars.OS software platform running on a new "core computing" system developed with Nvidia and using the tech company's Drive Orin chips — the same chips Rivian uses for its new, streamlined electrical architecture in the Gen 2 R1 models. In Volvo's words, the core computing system "is made up of three main computers. These support each other in operating vision processing and artificial intelligence, general computing and infotainment respectively," this fundamental change in vehicle brain layout allowing the automaker "to gradually separate hardware from software. This means the company can introduce more frequent hardware cycles, so that new Volvo models can be equipped with the latest available hardware." Rowan said he believes the delay will ease the path for what's coming; the code written for the EX90 will see use elsewhere in the lineup, what the coders learning during this hiccup serving the automaker all the way through to an eventual transition to the Global Product Architecture that will succeed the EX90's SPA2 architecture. Back to the South Carolina plant, the first customer car off the line, done up in Denim Blue, will be delivered later this year. The plant's got more good news as well from the other vehicle it builds, the S60 sedan, with year-to-date sales up 255% compared to 2023. Related video: 2024 Volvo EX90 exterior and interior walkaround review

2024 Volvo C40 Recharge and XC40 Recharge add RWD, bigger battery pack

Volvo revealed rear-wheel-drive versions of its C40 Recharge and XC40 Recharge for Europe a few months ago, but mum was the word on U.S. availability. That changes today, as Volvo just debuted a host of updates and changes coming to the electric SUVs sold here. The big, new offering is that both the 2024 C40 Recharge and 2024 XC40 Recharge will be available in entry-level rear-wheel-drive models. Volvo developed a new and more efficient 248 horsepower electric motor that will sit on the rear axle for these models. The battery pack is also updated to be more energy dense, so it’s now an 82 kilowatt-hour pack instead of a 78 kWh pack. Combine the more efficient motor with the bigger battery pack, and range skyrockets past the old AWD models. In this RWD configuration, the 2024 C40 Recharge is EPA-rated for 297 miles of range, and the XC40 Recharge at 293 miles.  Additionally, the charging experience should be greatly improved, as Volvo says itÂ’s upgraded the maximum charge speed to 200 kW instead of the 150 kW it could manage previously. A 10-80% charge should now take approximately 28 minutes instead of the 40 minutes Volvo estimated previously. ThatÂ’s going to make a big difference if youÂ’re road tripping with multiple stops. The dual-motor AWD version of both cars are getting some updates, too. Instead of the identical motors on the front and rear axle, Volvo is putting its new 248 horsepower motor on the rear and a lower power 147 horsepower motor on the front axle. That front motor is only engaged when itÂ’s needed, so Volvo says this updated AWD model will be more efficient than before. Unfortunately, both the C40 and XC40 Recharge AWD models will retain the old 78 kWh battery pack. This also means theyÂ’re saddled with the slower 150 kW charge speed. That said, the efficiency improvements from the new electric motor setup means range increases anyway. It goes up by 31 miles for the C40 Recharge to 257 miles, and by 21 miles for the XC40 Recharge to 254 miles. Other updates to the C40 Recharge and XC40 Recharge models include a new 19-inch aero wheel option, more paint colors and additional exterior themes to choose from. Updated pricing is not yet available. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

These are the top luxury cars bought by people entering the segment for the first time

Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.