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Volvo eying return to 100k US sales to ensure dealer profitability

Struggling Volvo may be on a verge of a renaissance thanks to the forthcoming completion of its lauded concept car trilogy, new Drive-E engine family and much-discussed SPA modular platform. Its nascent renewal is mostly being financed by $11-billion in funding from its Chinese parent company, Geely, and if it all goes right, Volvo hopes to sell 100,000 cars a year in the States by 2016. That milestone is vital, because it would ensure Volvo's US dealer network is profitable, according to Volvo CEO Håkan Samuelsson.
In a new Ward's Auto story, Samuelsson notes that his company is launching a slate of fresh products in the coming years, including the new-to-the-US V60 wagon and mid-cycle updates for its S60 sedan and XC60 crossover. But the most important new vehicle will be the recently spied XC90 that is expected to be unveiled just before the end of this year. Samuelsson is also looking at future vehicles for the US, including replacements for the S80 and V70. The V40 is also planned for the US, but not until the next generation, according to the Volvo CEO.
Of course, it's going to take a lot to reach 100,000 US sales in three years. Volvo sold just 61,233 units here in 2013, and according to WardsAuto, Volvo hasn't sold 100,000 cars in the US since 2007. To reach its goal, Volvo's stateside business will need to grow sales by about 40 percent.

2014 Volvo V60 to start at $35,300*

When Volvo announced US pricing for its updated 2014 model line, it left one vital model out of the equation: that would be the V60, the long-roofed version of the S60 sedan and the long-awaited replacement for the V70 wagon that left our shores nearly four years ago. But if you look at the V60's product page now, you'll see a starting MSRP listed at $35,300. That represents a $2,900 premium over the S60 and an $800 premium over the larger (but older) XC70 softroader.
Delve further into the online configuration tool and you'll see that the price is applied, naturally, to the base turbocharged five-cylinder, front-drive model. Go for the Premier or Platinum trims and the price begins to climb, as it does with the addition of all-wheel drive, the turbo six engine and the R-Design spec. You'll also need to account for the *$915 destination charge. Tick all the boxes and you'll soon be looking at a price tag of over $50,000. Order books open with the start of the new year.

Volvo to go all electric by 2030, hastening internal combustion's death

LONDON — VolvoÂ’s entire car lineup will be fully electric by 2030, the Chinese-owned Swedish company said on Tuesday, joining a growing number of carmakers planning to phase out fossil-fuel engines by the end of this decade.   “I am totally convinced there will be no customers who really want to stay with a petrol engine,” Volvo Chief Executive Hakan Samuelsson told reporters when asked about future demand for electric vehicles. “We are convinced that an electric car is more attractive for customers.” The Swedish carmaker said 50% of its global sales should be fully-electric cars by 2025 and the other half hybrid models. Owned by Hangzhou-based Zhejiang Geely Holding Group, Volvo will launch a new family of electric cars in the next few years, all of which will be sold online only. Volvo will unveil its second all-electric model, the C40, later on Tuesday. Samuelsson said Volvo will include wireless upgrades and fixes for its new electric models — an approach pioneered by electric carmaker Tesla Inc. Carmakers are racing to switch to zero-emission models as they face CO2 emissions targets in Europe and China, plus looming bans in some countries on fossil fuel vehicles. Last month, Ford said its lineup in Europe will be fully electric by 2030, while Tata Motors unit Jaguar Land Rover said its luxury Jaguar brand will be entirely electric by 2025 and the carmaker will launch electric models of its entire lineup by 2030. And last November, luxury carmaker Bentley, owned by GermanyÂ’s Volkswagen, said its models would be all electric by 2030. Electrification is expensive for carmakers, and as electric vehicles have fewer moving parts, auto employment is expected to shrink.    Volvo CEO Samuelsson said that industrywide, electrification will mostly affect engine plants and auto suppliers providing everything from oil filters to fuel injectors and spark plugs. “Those are a lot of jobs of course,” he said. “But overall I donÂ’t think there will be a big difference.” Volvo said it will “radically reduce” the complexity of its model line-up and provide customers with transparent pricing. The carmakerÂ’s global network of 2,400 traditional bricks-and-mortar dealers will remain open to service vehicles and to help customers make online orders.