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How the Chinese tycoon driving Volvo plans to tackle Tesla

HANGZHOU, China — "Do you know how big Volvo is?" asked Don Leclair, finance chief at Ford. It was 2008, and Leclair was responding to an offer from a little-known Chinese businessman to purchase the Swedish carmaker, which Ford owned. The businessman, Li Shufu, had a company with less than half Volvo's sales and a flagship model, King Kong, almost unknown outside China. He was politely shown the door of the "Glass House," Ford's iconic headquarters near Detroit, according to two people who were at the meeting. Ford's Leclair did not respond to requests for comment about the episode. Fast-forward to 2021 and Li Shufu's company, Zhejiang Geely Holding Group, is one of the biggest-selling automakers in the world's biggest auto market. It controls not only Volvo Cars but also a clutch of global auto brands, and a significant stake in German giant Daimler AG, the maker of Mercedes-Benz. These names are now part of its plans for a revolution in autos. Geely is preparing Volvo for a listing on the Nasdaq Stockholm exchange as a route towards the future of transportation: One where cars are part of an electrified network of mobility services, driving themselves, connecting to each other and — like cellphones — generating an array of data and new business opportunities. It's a vision more Silicon Valley than Detroit, where traditional automakers globally are chasing another giant — Tesla Inc. Li Shufu and his advisers eventually convinced Ford to part with Volvo in 2010 for $1.8 billion. It was the first in a string of deals, tapping brands such as Lotus, Smart and the London Electric Vehicle Company to form a network that he calls a "bigger circle of friends" across industry segments. Li Shufu sees them as building blocks to help Geely compete in a future where autos are not vehicles, but "service providers," he told Reuters in his management suite at Geely's headquarters in Hangzhou, eastern China. In that business model, cars will be available on subscription and offer services such as making payments and in-car apps. They will update their own software, and spawn opportunities in the same way as the mobile operating systems developed by Apple Inc and Google. "We are trying to create an automotive ecosystem similar to Android," he said. Li Shufu, 58, recently adopted a foreign first name - Eric - because he liked the sound of it.

Watch this Volvo truck drive up a quarry road using hamster-powered steering

Volvo Trucks has been producing some of the most interesting and thrilling commercials around as of late, and this new one involves a live hamster. While you may wonder how could a hamster and a dump truck could be exciting, just know this ain't a Kia Soul commercial: the Swedish truck company enlists the help of a hamster named Charlie to steer an FMX construction truck up a winding road in Ourence, Spain. From the bottom of a quarry. We are not kidding you.
All we ask is that you watch the commercial below to see how it all goes down. If you like what you see, you can then check out a bonus 'behind the scenes' video and press release for details about how Volvo Trucks prepared for the stunt.

Volvo-based Futuricum electric truck sets Guinness range record

There is a new Guinness World Record for the longest distance traveled by an electric truck on a single charge. Swiss-based firm Futuricum built a Volvo-based delivery truck that drove for 683 miles on a closed test track. Although the prototype used to set the record has reportedly been in regular service on Swiss roads since early 2021, the record was set on a 1.7-mile high-speed oval operated by Continental near Hanover, Germany. The truck set off with a full charge and coasted to a stop 392 laps later; two drivers split their schedule in 4.5-hour shifts. Reaching the 683-mile threshold took about 23 hours, so the truck traveled at an average speed of 31 mph. Futuricum calls this a realistic average value for the truck's intended use — it's certainly not designed for long hauls. Whether it was empty or loaded with cargo wasn't specified, and we've reached out to the company for more details. What we do know is that the drivetrain was not modified, meaning the 680-horsepower truck is equipped with a 680-kilowatt-hour lithium-ion battery pack. That's over six times bigger than the battery in a Porsche Taycan. Driving at a constant speed on a closed track is very different than delivering parcels in real-world conditions, which is what the Futuricum truck normally spends its days doing. In more normal use cases, the model (whose speed is electronically limited to about 55 mph) has a driving range of around 250 miles, according to the manufacturer. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.