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2016 Tech of the Year | Autoblog Minute

Deliberation on the winners of Autoblog's Tech of the Year Award is under way. Nominees for best car in 2016 are: the Tesla Model S, the Chevy Volt and the BMW 7 series. Nominees for best tech in 2016 are: Apple CarPlay, Android Auto, VW's MiB II with AppConnect, Ford Sync 3, Audi Virtual Cockpit, the Smart Cross Connect App, and Volvo Sensus. Autoblog's Chris McGraw reports on this edition of Autoblog Minute. Audi BMW Chevrolet Ford smart Tesla Volvo Technology of the Year Autoblog Minute Videos Original Video volt android auto ford sync 3

Volvo S60 Polestar Concept looking Smurfy in Jay Leno's Garage

Is it just us, or has Jay Leno's Garage evolved from an intimate, off-the-cuff video series designed to show off the late-night comedian's automobile collection into something a lot more ambitious and... mainstream? This isn't a complaint, exactly, as Leno has been putting out engaging videos at an increasingly furious pace. However, we can't help but note that the subjects have largely graduated from the funnyman's steam-powered eccentricities and forgotten classics to lots of new production and concept cars, often with automaker execs in tow. It's almost as if the series is turning into an internet version of his NBC talk show, one where bigwigs swing by to show off their latest projects as part of their publicity tours, only instead of new movies and albums, it's cars or the occasional motorcycle.
Such is the exactly case with Volvo's stonking S60 Polestar Concept, which makes its appearance in Jay's warehouse of wonders this week. Tuned by in-house skunkworks Polestar, the "Swedish Racing Blue" S60 has certainly been making the rounds as of late, with recent appearances near Leno's garage at the LA Auto Show and an Auto Motor und Sport track faceoff against the BMW M3 and Audi RS4 Avant.
Perhaps we shouldn't be surprised that Volvo is so keen to get its showcar in front of the cameras - last we heard, executives were seriously considering a small production run for their unlikely 508-horsepower, all-wheel drive sport sedan, though we continue to hear that realistic pricing is likely to be a roadblock.

Volvo changes 'Iron Mark' logo to fit with the times

Volvo's first car debuted in 1927, bearing the Swedish automaker's now-famous "Iron Mark" logo of a circle with an arrow pointing to the upper right. For 73 of the 94 years since that Volvo OV 4 open carriage, the company's been represented graphically by four versions of a two-dimensional-looking logo, either a colorful oval that looks like a sandwich shop sign, or the Iron Mark logo, or just script. From 2000 to 2020, that Volvo cars trademark has changed four more times (plus once for Volvo trucks), Volvo creating three versions of a 3D-looking Iron Mark with a blue bar across the middle containing the script, and in 2020, changing the font of the script. Now that's it's 2021, it's apparently time for another overhaul. Visitors to Volvo's Facebook page realized Volvo changed its profile picture to a new and very flat version of its Iron Mark. This isn't the revolution everyone's making it out to be. When Volvo debuted its last new Iron Mark in 2015, one of the Swedish ad agencies that created it wrote, "The logo has been simplified in its purest form and conveys the brand’s vision: to be the world's most progressive and desirable premium car brand." Thing is, the agencies created two versions of the logo — one in silver with three-dimensional shading that retained the blue crossbar drawn up in 2000, and another in black and white, a solid black circle and attached arrow with a black crossbar bearing white "Volvo" script. The automaker's been using the silver, shaded version everywhere the public would see it. Seems Volvo wanted something even more "simplified in its purest form," though, so it could have simply requested a tweak to the B&W version it's been sitting on for six years.   The question, "Do you like it," probably doesn't matter, because it won't stop anyone from buying the product. Besides, the Volkswagen logo went flat in 2019, Nissan went flat in 2020 and so did BMW, except that its flat roundel is for everything but its cars, and Kia went flat this year — along with Warner Brothers, Pringles UK, and Burger King, that last company seemingly trying to win an award for being plain. Simplicity in two dimensions is the thing now. A Volvo Australia rep told Drive the rollout "will be gradual. [This week] we start by rolling out the updated identity on our main website, main social media platforms and in the new Volvo Cars mobile app.