2007 Volvo S80 3.2 on 2040-cars

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Future Polestar Volvo models could feature diesel, EV tech

Volvo's Polestar sub-brand has made the transition nicely from being the company's racing arm to building some seriously cool, Swedish cars. Now that it has a few models under its belt, it plans to grow larger and greener. The next-generation of Polestar-tuned vehicles are rumored to include high-performance hybrid and diesel powertrains.
While it still doesn't have the brand recognition of BMW M or Mercedes-Benz AMG, Polestar is on the growth path. It's representatives recently told Autoblog that its latest, tuned S60 and V60 models "mark the start of an extended production car model range." In addition to that expansion, Volvo has given its performance division a greater responsibility for engineering future vehicles, according to Autocar. It even helped develop the new Drive-E engine, which we quite liked when we took it for a spin in an S60.
Polestar's boss hinted at a hybrid model to Autocar, a move that seems obvious once you think about it. The Drive-E engine was designed from the beginning to accept hybrid layouts. The division's plan is to put and electric motor on the rear axle to both increase torque off the line and provide all-wheel drive. As Drive-E also offers diesel variants, that is in the cards as well for the future, but the company didn't go into much detail. Polestar appears to be the upcoming shooting star of the performance car world.

Swedish man charged with spying on Volvo for Russia

STOCKHOLM — Sweden has indicted a 47-year-old man suspected of handing information to a Russian diplomat, the Swedish Prosecution Authority said on Monday. The prosecutor said in a statement that the man, who was not identified, had worked as a consultant at several Swedish companies, where he had illegally obtained and sold information, placing the country's security at risk. Public service broadcaster SVT said the man was Swedish. "While a consultant at his former workplaces, I allege that he obtained material with the purpose of providing information to a foreign power, in this case Russia," prosecutor Mats Ljungqvist said. "The man was apprehended whilst meeting a Russian diplomat where he had just received 27,800 Swedish crowns ($3,360) from the diplomat." SVT reported that the man being charged had passed on information from automaker Volvo Cars and truckmaker Scania. A Scania spokesman confirmed that the man had worked as a consultant at the firm, while Volvo Cars declined to comment. The authority said the man had transferred material from computers to memory sticks as well as photographing the screen of his work computer, adding the crime could carry a sentence of up to six years in prison. "The crime is serious and, if convicted, the suspect could expect a lengthy sentence," Ljungqvist said.

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.