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Car subscription services: A slow, expensive start — but the potential is huge

Americans are used to paying for subscriptions — to magazines and cable television, for instance — but experience shows they'll cancel when the price of admission gets too high, or there are more tempting alternatives. Cord cutters ditched nearly 1.5 million pay-TV subscriptions in 2017, according to a survey by Leichtman Research Group. Cable TV started out cheap with basic offerings, and then got expensive. The auto industry's subscription offerings are new, but they're starting out costly, and not price-competitive with traditional leasing. The upside is that they take the hassle out of car ownership for busy people by letting the service take care of maintenance, insurance, licensing and taxes. And they give consumers choice, often allowing relatively painless switches between different cars in the automakers' lineup. Subscription services also point the way toward an ownership-free auto experience, and offer an easy transition to a potential world where ride- and car-sharing will be dominant. Subscriptions are here to stay, but consumers may take a while to "get" them. Lincoln's subscription service for lightly used 2015 to 2017 models, offered through the Ford-owned Canvas beginning this year, got off to a slow start. Many early subscribers canceled. Last month, Cadillac announced it would " temporarily pause" its $1,800-per-month Book subscription service for "adjustments" as of December 1. According to the Wall Street Journal, "Snags with the back-end technology used to support the service made some customer-service functions tedious and time-consuming, adding costs for the company." The challenge for automakers is to come up with a strategy that offers consumers a compelling, affordable option to regular ownership, and one that can also make a profit. I think they'll find that sweet spot, but they're not there yet. Jack Nerad, former executive editorial director at Kelley Blue Book and author of " The Complete Idiot's Guide to Buying or Leasing a Car," points out that "A lot of people expected that subscriptions would be very valuable for people who wanted inexpensive transportation, but the reality is quite the opposite. Subscriptions are offering more choices for the wealthy.

2020 Volvo XC90 Inscription Interior Driveway Test | A lesson in minimalist luxury

We tend to love Volvo interiors. They’re beautiful, simple, inviting and a relaxing place to spend time in. Designers needed to get it right, too, because Volvo has applied the same styling and design language to every vehicle in its lineup. WeÂ’re focusing on the flagship today: the 2020 Volvo XC90 T8 Inscription. Since our tester is the Inscription trim, that means itÂ’s the most luxurious version of the bunch (Momentum and R-Line are the two others). Some highlights include perforated Nappa leather seats, a “tailored dashboard,” Gray Ash Wood trim inlays and the Orrefors crystal shift knob.  Our car had the Charcoal interior scheme to play along nicely with the trim. The contrast between the light wood trim and gray stitching with the black leather is pleasing to the eye. Volvo uses a gratuitous but not overwhelming amount of piano black trim to bring some shine to the interior. ItÂ’s nice to see and touch on the buttons, but gets dirty quickly around the flat gear lever area where dust tends to collect. Much of the dash is left blank in a nod to minimalism. WeÂ’re left with a large nine-inch touchscreen oriented vertically in the center, just like every other Volvo on sale today. This is flanked by the center air vents. ThereÂ’s little to no styling going on with the vents, which seems like a missed opportunity. Regardless, we dig the layered and nicely-stitched dash that comes with the Inscription model. Also nestled into the dash is this crossoverÂ’s 12.3-inch digital instrument cluster. ItÂ’s basic in its visuals, but plenty effective at conveying important car information. We like the more vibrant and customizable clusters from Mercedes-Benz and Audi a lot, but this one gets the job done and it isnÂ’t distracting in the least bit. Volvo has your back when it comes to comfort. Our tester has the Luxury Package, so itÂ’s equipped with massaging front seats, heated rear seats and a heated steering wheel. Additionally, Volvo finishes the headliner in Nubuck, and the grab handles and visors get leather. Unlike everybody else, Volvo allows you to choose between three levels of heat for the steering wheel. ItÂ’s noticeable to our hands, and is great when you want to add a little heat into your fingers without being scalded. As for the massage, itÂ’s backrest only. We wish it was back and bottom, but at least the programs available for your back are soothing.

Geely to release models developed with Volvo in 2015

Geely and Volvo will finally team up for a jointly developed vehicle, more than three years after the safety-minded Swedish brand was gobbled up by Geely's parent company, according to a report in Automotive News Europe. The story quotes Geely's CEO, Gui Sheng Yue saying, "We have entered into actual research and development stage and I believe we can see the new product in the year after next."
That means 2015, which is a mighty ambitious timetable to bring a vehicle to market. But as Geely's CEO explains, life isn't going to get any easier in the Chinese market, "Competitive pressure on domestic brands in the China market should increase considerably in the coming years as most major international brands are strengthening their presence," he told ANE. Those statements also tell us that we shouldn't expect to see Geely on American shores any time soon. The brand is simply too focused on topping the Chinese market, at least among CDM brands.