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Volvo XC90 prototype spied for the first time ever

Despite its advanced age, the Volvo XC90 remains a highly competent luxury SUV. The design has aged nicely, and it's clear from the Insurance Institute of Highway Safety naming the big Volvo a Top Safety Pick + that the safety-minded Swedes behind it knew what they were doing. Still, even the finest cars need replacing, especially after nearly 12 years on sale.
Here we have the first spy shots of the next-generation XC90, under development somewhere cold (at this rate, it could be anywhere from Arvidsjaur to Atlanta). Now, as our spy photogs point out, this is the real deal, judging by all that camo over the vehicle. There's a production body under there, rather than this being a mule with the old vehicle's skin on top of it.
It's difficult to make out much because of all the camo, although there are some similarities to both the Concept XC Coupe from the Detroit Auto Show and a batch of teaser images we showed you earlier this year. We can see the greenhouse retains a shape similar to the current XC90, although the beltline climbs rather aggressively once past the C pillar, much like it does on the Concept XC Coupe. In back, Volvo has eschewed tall, vertical lights in favor of more conventional units, which we expect to be similar to what we saw in the teaser images. We'd bargain that there will be a traditional rectangular grille, like what you can see on the concept. The headlights, meanwhile, should wear T-shaped LED elements, like the teaser images.

Volvo unveils all-new user interface destined for next-gen XC90 [w/video]

Take a close look at the cabin of the Volvo Concept Estate shown above. One of the big features on the fancy, brown shooting brake is an all-new user interface called, well, it doesn't really have a name, at least not one Volvo is revealing.
The refreshingly nameless system looks seriously impressive based on the short video that accompany's the system's press release. The jewel of the whole interface is a sizable touchscreen that manages most every in-car function save for a few vital functions like volume, hazard lights and other systems that still demand a more tactile interface.
"The basic idea is to organize controls and information in a perfectly intuitive and user- friendly way. Everything is exactly where you expect it to be, making the drive more enjoyable, efficient, and safe," Thomas Ingenlath, Volvo's Senior Vice President of Design, said in a statement.

These are the top luxury cars bought by people entering the segment for the first time

Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.