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VW beams in Star Trek stars to promote e-Golf EV

Volkswagen just set its e-mobility commercial phasers on stunning. The German automaker has cast Captain Kirk and Mr. Spock of Star Trek fame (i.e., actors William Shatner and Leonard Nimoy) in a new advertisement for its growing stable of electric vehicles. Even though it's in German, we think you can get the idea. VW went Hollywood and cast the two veteran actors in a futuristic-themed 45-second ad, which sees Shatner cruise up in the e-Golf (with a toothy Trek-fan kid in tow) while Nimoy rocks the XL1 and the Trek theme blares in the background. Forget for a moment that the kid in the commercial wasn't even born when Shatner started pitching for Priceline, let alone the original Trek series and just enjoy the wholesome good humor of Shatner saying that the electric powertrain is just like the one in a spaceship. If you've got any familiarity with Spock, you should be able to understand his punch line, too. Of course, if you'd rather your German vehicle advertisements were set in the Star Wars universe, we recommend clicking here. VW will bring the e-Golf to the states in November at a price of $35,445, about $6,500 higher than the Nissan Leaf's starting pricetag. You can see the new ad and a number of related behind-the-scenes videos (in English) below. Our Quick Spin of the E-up! are available here. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Volkswagen CrossBlue Coupe is a green fun-machine we want to drive

Think back to January's Detroit Auto Show. Those of you that are fans of the Volkswagen brand, impressed with green technology or simply fall into the "diesel geek" category, will almost certainly remember VW's CrossBlue concept with its diesel/electric hybrid powertrain, seating for seven, and somewhat awkward crossover styling. It was an impressive piece of future tech, to be sure, though it left something to be desired in the, well, desirability department.
Here in Shanghai, VW has brought along a CrossBlue Coupe concept that would seem to include most of the goodness of the original, but flavored with more sport and style this time around.
The CrossBlue Coupe makes use of the same electric drive components as the larger three-row concept: two electric motors (front and rear) powered by a 9.8-kWh lithium-ion battery. However, where the original concept made use of a TDI four-cylinder, the Coupe substitutes a 295-horsepower, direct-injection, gasoline-burning V6.

Next Volkswagen Golf R to get 286 horsepower?

The seventh-generation Volkswagen Golf hasn't launched in the United States just yet, but we're already setting our sights on the range-topping R model. According to Autocar, the next Golf R will be more powerful than the current version, producing 268 horsepower and 280 pound-feet of torque, making it the most powerful production Golf ever.
Powering the new Golf R will be a further evolution of Volkswagen's well-liked 2.0-liter turbocharged inline-four, and when mated to a six-speed dual-clutch transmission, the hotter hatch will reportedly be able to sprint to 62 miles per hour in five seconds flat. That's over half a second quicker than the current US-spec model.
Other updates for the new Golf R include the addition of VW's Haldex 5 all-wheel-drive system found in the latest iteration of 4Motion. Furthermore, thanks to the use of lightweight materials, the new R is expected to weigh in around 2,650 pounds - that's a massive 675 pounds less than the current US-spec car. The exhaust has reportedly been reworked to provide more aural delight, as well.