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Skoda plans big investment into electric cars as part of rebound effort

PRAGUE — Czech carmaker Skoda, part of the Volkswagen Group, said on Wednesday it would invest around 2.5 billion euros over the next five years on future technologies, with more than half going to electric vehicle investment. The Czech Republic's largest exporter is hoping for a rebound in 2021 from a global car sales drop but faces uncertainty over the coronavirus pandemic and a semiconductor shortage rattling the industry. "This year is likely to be another big challenge," finance director Klaus-Dieter Schuermann said. "We expect Skoda Auto's group performance to improve, with sales revenue significantly above the level of last year." Skoda reported on Wednesday a 54.5% drop in 2020 operating to 756 million euros ($894 million). Sales revenue dropped 13.8% to 17.1 billion euros. Global deliveries remained above 1 million cars for a seventh straight year despite a 19% drop after production outages at the outset of the pandemic and a fall in China, its biggest single market. Chief Executive Thomas Shaefer said the car company was managing the semiconductor shortage "but it will follow us for awhile" and the impact was not visible yet. Skoda's core market in Europe would be electric in the future, Shaefer said, although it was still not time to completely switch away from traditional models, which include the launch last year of a new generation of its flagship Octavia model. It has also started production of the all-electric Enyaq iV model, which is a version of Volkswagen's ID.4. Skoda plans investments of 1.4 billion euros into electromobility development as part of its five-year investment plan. Investments will also go into digitalization activities and plant modernization. Related video: Green Volkswagen Skoda Electric

VW to relax ambitious US sales targets?

The Volkswagen brand sold 407,704 cars last year, a 6.95-percent decline compared to 2012, and it's down a further 8.36 percent through the end of April 2014 compared to this time last year. In order to to put the sales football between its Strategy 2018 goal posts, the brand would need to add 100,000 more sales every year to achieve the lofty 800,000-unit target. Coming to grips with how unreasonable that is, VW US CEO Michael Horn has said, "For now, we have to have realistic targets."
The reasons for the brand's slow-down are imprecise, but lots of folks are throwing lots of reasons around. Last November, VW Group Chairman Ferdinand Piech told Bloomberg, "We understand Europe, we understand China and we understand Brazil, [but] we only understand the US to a certain degree so far." Analysts say the brand hasn't had midsize and compact SUV offerings, especially an overdue retail version of the CrossBlue, and the ones it does have are priced too high for their segments. It "didn't introduce enough new engines, or alternative technologies or model variants" for the Passat and Jetta. It devoted so many resources to China that the US market suffered. It was being outspent two-to-one on advertising by competitors. Its J.D. Power dependability ratings aren't high enough to overcome its past. It "has never really taken the US customer seriously." And so on.
There's still no official admission of defeat concerning the target, but reading between the lines there are some VW execs that appear to accept it won't happen short of some deus ex machina. Still,

Volkswagen Golf GTD Variant burns the oil long and fast

Volkswagen offers no shortage of variations on the Golf theme in America, from the base hatchback and the electric e-Golf to the sporty GTI and performance-oriented Golf R. But as many as are available Stateside, there are even more that never make it here. Like the one you see above. It's called the Volkswagen Golf GTD Variant. It's based on what we'd know as the new Golf SportWagen, which is just arriving in the US now, but this one packs the performance upgrades from the Golf GTD. Isn't that a typo? Don't we mean GTI? No, we don't: we mean GTD. Because in Europe, you can get what is essentially a GTI with a diesel, complete with all (or at least most) of the gear you'd find in the petrol hot hatch, only with a 2.0-liter turbodiesel inline-four packing 181 horsepower and 280 pound-feet of torque. That may not sound like all that much as far as performance models go, but it's more than we'll be able to get from either the gasoline or diesel versions of the Golf SportWagen back in the States. And that makes us a little jealous, especially with room for the kids, the dog and all their gear in the back. World premiere of the new Golf GTD Variant - The perfect all-round package: sporty, economical, comfortable and spacious - Launch set for Geneva Motor Show Since 1982 Volkswagen's GTD logo has stood for Gran Turismo Diesel, with its promise of sporty yet economical motoring. Now for the first time, the GTD initials grace the Golf Variant, which like the Golf GTD, boasts the 184 PS (135 kW) TDI engine. The new Golf GTD Variant is set for its world premiere at the Geneva Motor Show, and is available to order as of now at a price of 31,975 euros. The Golf GTD Variant* is excellently placed to establish itself as an iconic long-distance cruiser. The 184 PS TDI engine takes the Golf GTD Variant to 100 km/h in just 7.9 seconds with the 2-litre unit delivering a maximum torque of 380 Nm – and yet this sporty Variant car boasts impressive fuel consumption figures of only 4.4 litres per 100 km. The car's sporty character is reflected in its exterior design: along with special GTD bumpers and the honeycomb radiator grille, the Golf GTD Variant also features smoked rear lights and flared sills. The look is completed by 17-inch Curitiba alloys, black roof rails and dual chrome tailpipes.