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VW exec calls US ops a 'disaster'

Today in the Tell Us How You Really Feel file we have Bernd Osterloh, head of Volkswagen AG's Group Works Councils and member of the company's supervisory board, labeling the company's US operations "a disaster." Why? Because Osterloh believes VW of America doesn't have the models it needs to be competitive here, hasn't been decisive enough about its plans and German higher-ups still don't understand the US market.
In truth, the top labor rep at the German conglomerate is echoing sentiments we've heard from VWoA executives for years, and there's been the same commentary from dealers: Germany doesn't pay enough attention to what the US market really wants. Even ex-VWoA CEO Stefan Jacoby, who preceded the recently departed Jonathan Browning, said early in his tenure that one of his tasks was to get his German bosses to start delivering what the US market demanded. New CEO Michael Horn is saying much the same thing seven years later, telling Sky News that it has to increase "the speed at which we bring new models to the market and innovation to the market."
Osterloh wants to get "more models" here, including a pickup truck, but we'd wonder if the economics have changed from when Jacoby said they'd need to sell 100,000 per year to make money. Osterloh also wants a decision on where the CrossBlue will be built. Although it looked as if the Chatanooga, TN plant would get the call, the Puebla, Mexico plant is still in the running because of lower operating costs. No matter what happens right now, Osterloh thinks the situation won't get better for another two years when revamped models arrive, but at least the company can start taking the steps for a better US future.

VW looking to MAN up, ditch Mercedes van deal

Unlike the US, the commercial truck market throughout the rest of the world is chocked full of competitors from many different automakers. Since 2006, Volkswagen has had a fullsize van called the Crafter that was a result of a partnership with Daimler AG and based on the Mercedes-Benz Sprinter. This partnership is supposed to last through 2016, but Reuters is reporting that VW might be looking to end its relationship with Daimler and create its own van in cooperation with German truck and bus maker MAN.
The article says that VW AG has more than a 75-percent stake in MAN, which would essentially be keeping the new commercial vehicle in-house. Even if VW bolts, Daimler still has a deal worked out in the commercial truck industry between its subsidiary Mitsubishi Fuso and Renault-Nissan to supply the other with different trucks.

Volkswagen Golf Variant will make a lovely Jetta SportWagen

In addition to several other versions of the Golf, Volkswagen is debuting the new Golf Variant (read: wagon) here at the 2013 Geneva Motor Show. And if this bigger version of the Golf looks like it might fit right at home in the States, it's because we could possibly see some version of this car as the next-generation Jetta SportWagen here on our shores.
Volkswagen is debuting the Golf Variant with two efficient diesel engines, rated at 110 and 150 horsepower, the smaller of which is good for an impressive 71.3 miles per gallon on the European cycle (when mated to a six-speed manual transmission). The Golf Variant also gets a version of Volkswagen's 4Motion all-wheel-drive system, making it incredibly all-weather capable.
It's a handsome estate, and it wears the new Golf's design language well. We can't say for sure if this car will actually make its way Stateside, but given the fact that the current Jetta SportWagen still rides on the old Golf platform, the odds look to be in our favor.