2008 Vw Passat on 2040-cars

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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Import pickup truck-killing Chicken Tax to be repealed?

After over 50 years, the so-called Chicken Tax may finally be going the way of the dodo. Two pending trade deals with countries in the Pacific Rim and Europe potentially could open the US auto market up to imported trucks, if the measures pass. Although, it still might be a while before you can own that Volkswagen Amarok or Toyota Hilux, if ever. The 25-percent import tariff that the Chicken Tax imposes on foreign trucks essentially makes the things all but impossible to sell one profitably in the US, which lends a distinct advantage to domestic pickups. Both the Trans-Pacific Partnership with 12 counties and Transatlantic Trade and Investment Partnership with the European Union would finally end the charge. According to Automotive News though, don't expect new pickups to flood the market, at least not immediately. These deals might roll back the tariff gradually over time, and in the case of Japan, it could be as long as 25 years before fully free trade. Furthermore, Thailand, a major truck builder in Asia, isn't currently part of the deal, and any new models here would still need to meet safety and emissions rules, as well. Automotive News gauged the very early intentions of several automakers with foreign-built trucks, and they weren't necessarily champing at the bit to start imports. Toyota thinks the Hilux sits between the Tundra and Tacoma, and Mazda doesn't think the BT-50 fits its image here. Also, VW doesn't necessarily want to bring the Amarok over from Hannover. There is previous precedent for companies at least considering bringing in pickup trucks after the Chicken Tax's demise, though. The Pacific free trade deal could be done as soon as this fall, while the EU one is likely further out, according to Automotive News. Given enough time, the more accessible ports could allow some new trucks to enter the market.

Volkswagen Golf R wagon promises to be fast and functional [w/poll]

Volkswagen's array of performance-oriented Golfs keeps getting bigger and bigger. What started with the GTI has since grown to include the diesel GTD, the hybrid GTE and the most powerful Golf R. But the additions haven't all come down to powertain. There's been cabrio versions of the GTI and Golf R as well, but before all is said and done, there will be one more bodystyle to join the lineup.
That, according to these latest spy shots, would be the Golf R Variant. For those unfamiliar, Variant is what Volkswagen calls the wagon version of the Golf (in some markets, anyway). It offers the Golf Variant with a variety of engines, but as the spy shots reveal, it is now working on bringing the Golf Variant and the Golf R together into one high-powered, long-roofed model.
The VW Golf R Variant would in all likelihood pack the same 2.0-liter turbo four as the hatchback, splitting 290 horsepower between all four wheels. Only in the wagon, it would offer that extra bit of utility. Of course there's no guarantee that Volkswagen would offer the Golf R Variant in the North American market, but considering that the Golf R hatchback will soon be joined in American showrooms by the Golf SpotWagen (as it's tipped to be called here) in place for the Jetta wagon, the possibility is definitely there.