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New Audi design chief Massimo Frascella shaped cars for Jaguar Land Rover

At the Audi brand, style and design have long been a high priority; think the super sleek and sexy A7 sedan, the Bauhaus-inspired TT coupe, the single-frame grille that instantly identified the marque with its down-the-road graphics. So when the Bavarians install a new head of design, that’s also worth a look. Massimo Frascella is that person, a 52-year-old Italian designer who this summer will succeed Marc Lichte. Lichte ran Audi design since 2014 and will take up a new role within the Volkswagen Group. Frascella, a student at the Istituto d`Arte Applicata & Design in Turin, ignited his career at Stile Bertone, and his resume after that evolves impressively. He subsequently held positions at Ford Motor Company and Kia, and since 2011, Frascella has held senior positions at Jaguar Land Rover. He was responsible for the creation of several models: Discovery Vision Concept (2014), Discovery Sport (2014), Discovery (2016), Velar (2017), Evoque (2019) and Defender. In 2019 he became creative director of Land Rover and in 2020 design director. He was also instrumental in the development of the range of new electric Jaguars that are in the works. “Joining Audi is a very special moment for me,” Frascella said. “I am deeply honored to assume the role of chief creative officer and to guide such a talented team in shaping the future of the brand to new heights of innovation and distinction. I believe in the emotional power of design to inspire, connect, and drive change, and I am here to nurture and promote creativity as the beating heart of our brand.” Looking back a couple of decades, it was one of FrascellaÂ’s predecessors who helped to cement AudiÂ’s reputation in automobile design: Walter de Silva. De Silva was appointed head of Audi design in 2002. From 2007 to 2015, he supervised the design strategy for the entire Volkswagen group, including the TT, the Scirocco, the Passat and the Golf. Not a bad list of achievements, but in a interview several years ago, de Silva said that he considered the 2007 Audi A5 coupe the pinnacle of his automotive design art, citing its “sex appeal, the shape of the lights, the architecture.” Design/Style Audi Jaguar Land Rover Volkswagen Automotive History

Last VW bus ever made arrives at final destination

A Brazilian politician tried to save it, unsuccessfully, so the final Last Edition Volkswagen Type 2 Kombi was produced on December 20, 2013 and now resides in a vintage museum at Volkswagen's Commercial Vehicles HQ in Hanover, Germany.
The Volkswagen Microbus was built for 56 years, starting in September 1957. Brazil was the last country still assembling it, but new safety regulations in the country requiring airbags and ABS on all cars spelled the end. When that politician introduced a bill that would pardon only the 'Bus from a death sentence, it couldn't garner the required number of votes for passage. The South American country takes the Kombi production title, though, with 1.5 million of the 3.5 million total made in the home of Copacabana beach and the girl from Ipanema.
The VW Bus is dead. Now perhaps we can turn our attentions to the still-not-totally-settled matter of the Bulli...

Anti-union group files lawsuit against VW and UAW

The fight for unionization at Volkswagen's Chattanooga, TN, factory isn't letting up. Yesterday, the National Labor Relations Board decided to allow anti-United Auto Workers employees at the plant the right to defend voting down the measure. Now, a group called the National Right to Work Foundation has filed a federal lawsuit on behalf of five workers against VW and the UAW for allegedly working together to organize.
The group says in a release that it wants "to block further collusion between the company and the United Auto Workers." It alleges that VW forced workers to attend "mandatory pro-union meetings" and prevented managers from opposing. In a rebuttal on its website, the UAW called the claims "baseless" and said its actions were entirely legal.
One possible problem faces the carmaker in regards to the lawsuit. According to the Detroit Free Press, a recent US Court of Appeals ruling found that neutrality agreements like the one the business had with the UAW could be illegal if the company provided "things of value" to the union. The newspaper also claims that VW held a mandatory employee meeting concerning the election, but workers were free to leave during the UAW's presentation.