2014 Volkswagen Beetle 2.5l on 2040-cars

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VW Beetle R is one mean bug

Volkswagen's R lineup currently consists of the Golf R in North America, and the too-cool-for-school Scirocco R in Europe. It hasn't exactly been a secret as to which VW would next get the R treatment; the German manufacturer reportedly confirmed that a hotter Beetle would be coming to the US. That announcement, in August 2011, was followed up by a production-ready Beetle R Concept at the 2011 Frankfurt Motor Show.
After some wait, we're finally seeing spy shots of the Beetle R in Germany. The mule shown in the images here is wearing the R-Line bodykit, which adds sportier front and rear fascias, side skirts, dual exhausts and a not-so-subtle spoiler. Topped off with Volkswagen's traditional, five-spoke R wheels, we'd be just fine with the Beetle R coming to market as is.
Our spy photographer, though, seems to think that the production R will get even sportier sheetmetal, which we take to mean the more assertive look shown on the Frankfurt show car. Larger intakes on the front fascia, a bigger rear spoiler and vertical vents on the rear bumper could all be upcoming. Whether a production model will include the concept's polished wheels (R cars haven't traditionally embraced that look), vented hood and the quad-tipped exhausts remains to be seen.

2014 VW Golf brings storied hatchback's seventh generation to US

The seventh-generation Volkswagen Golf in US-specification officially debuts at the 2013 New York Auto Show. The new model is the first VW in the States to ride on the company's MQB architecture, and as such, it makes use of plenty of high-strength and ultra-high-strength steel to keep weight down. All told, the new shell is 51 pounds lighter than the outgoing generation, despite the fact that the finished car is a full 2.2 inches longer and .5 inches wider than the 2013 model.
Buyers can expect to find a base model powered by a 1.8-liter turbocharged four-cylinder engine (blue car above) with 170 horsepower and 184 pound-feet of torque. That means the powerplant delivers the same horsepower as the old naturally aspirated 2.5-liter four-cylinder while weighing less and producing seven extra pound-feet of torque. TDI (silver car above) buyers, meanwhile, will enjoy a new 2.0-liter turbo diesel four-cylinder mill. VW says the engine yields 10 more horsepower than the old lump, which means the Golf TDI now boasts 150 hp and 236 lb-ft of torque.
GTI (red car above) buyers will now get their hands on a revised 2.0-liter turbocharged four-cylinder with approximately 210 hp and 258 lb-ft of torque - Volkswagen hasn't finalized power numbers for that machine. We're happy to see that the GTI still features its trademark plaid seats. Volkswagen says the new Golf and GTI will go on sale as a 2015 model, but doesn't say when the car will actually hit dealerships.

Honda wins Commercial of the Decade, but not for the ad you think [w/VIDEO]

Honda's Commercial of the Decade: "Grrr" - Click above to watch video
The mad men at Adweek recently voted for the Commercial of the Decade (Super Bowl commercials not included) and Honda took top honors over memorable ads from the last ten years by companies like Nike, Budweiser and Sony. That's not a big surprise considering Honda often puts a huge amount of effort into its on-air spots. However, the Japanese automaker didn't win for the commercial you might have expected: "Cog." Though Honda's famous commercial that breaks down a European Accord Tourer into a Rube Goldberg-esque machine was also a finalist, it was beaten by another Honda commercial called "Grrr" that's narrated by Garrison Keillor of all people. You've probably never seen it, but you can after the jump.
Volkswagen also made the list of finalists, but the particular ad chosen out of all the comical VW ads we've seen was unexpected as well. Most surprising carmaker with a commercial in the finals: Saturn. Who knew...