1970 Volkswagen Beetle - Classic on 2040-cars

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Car and Driver shows off awesome 1960s ads

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt

France may still ban diesel vehicle sales

Legislators in France are not afraid to bring out the ban hammer when it comes to dirty vehicles. The city of Paris has implemented bans on old clunkers, and the French Prime Minister, Manuel Valls, said in 2014 that diesel cars were a "mistake" and that the government would "progressively undo" the error. Now the national government has said it will not rule out banning sales of new diesel vehicles by Renault and Volkswagen if those companies don't answer more questions about their vehicles' emissions. Environment Minister Segolene Royal said last week that France wants more information about the VW diesel defeat device and Renault's engine software. "We will be asking the consumer fraud investigators and prosecutors to communicate any findings that will enable us to establish whether it's necessary to withdraw sales authorizations," Royal said. Royal has been making waves recently at the COP22 meeting in Marrakesh, Morocco and said that Donald Trump's environmental policies will be " absolutely catastrophic" and weaken the US' standing in the world. If the US doesn't want to lead on climate change efforts, she said, "China can take the place of the United States." She has also been involved in a controversy at home over votes that her staff made to allow higher emissions level from vehicles. Related Video: News Source: SpeedluxImage Credit: Fred Tanneau/AFP/Getty Images Government/Legal Green Volkswagen Renault Emissions Diesel Vehicles vw diesel scandal segolene royal

Volkswagen formally introduces super-efficient XL1

Lightweight and low drag are hallmarks of great sportscar design. But when paired with a super-efficient, hybrid powertrain, you have the Volkswagen's XL1 that has been formally introduced in Geneva today.
When the 1,700-lb, carbon-fiber-bodied two-seater hits the road, its claimed 261 miles per gallon will make it the world's most-fuel-efficient production car. Though "production car" might be a stretch since VW said in a February press release that the XL1 would be built using "handcrafting-like production methods." We translate that to mean you won't be seeing many of these cars on the road. Though no one at VW has mentioned pricing yet, early rumors suggested a six-figure price tag.
That's supercar budget for a vehicle that has a 47-horsepower, two-cylinder diesel engine and a 27hp electric motor. With numbers like that, owners can expect 0-62 mph times of 12.7 seconds and top speed near 100 mph.