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Translogic 168: CES 2015 Roundup

Translogic and the yearly CES glorious gadget geekout go together like digital peanut butter and high-def jelly. At this year's show, surrounded by an egg-shaped Mercedes-Benz concept and the re-introduction of, of all things, the Sony Walkman, we had some fun. Between talking with Volkswagen about its new gesture-control tech and flying some video drones, we squeezed in some time to shred on ZBoard's new electric skateboard. The future is now. Follow Translogic on Twitter and Facebook. Click here to subscribe to Translogic in iTunes. Click here to learn more about our host, Jonathon Buckley.

Auto execs surveyed say VW, BMW most likely to grow

A new survey of top global automotive executives indicates both Volkswagen and BMW are the most likely to grow their market share over the next five years.
Tax advisory firm KPMG LLP has released its 14th annual Global Automotive Executive Survey, which includes responses from over 200 executives. A total of 81 percent of respondents said they expect to see Volkswagen make gains, compared to 70 percent last year. BMW, meanwhile, saw 70 percent of those surveyed say they believe the company will increase its market share. That's a jump of 7 percentage points over last year. This is the first time in the history of the survey that BMW has claimed the second-place spot.
Meanwhile, Hyundai has seen its perceived market share potential slacken for the third year in a row. Around 61 percent of those surveyed predicted gains for Hyundai, down from 63 in 2012. Toyota also has a surprising year, but for just the opposite reason. While the manufacturer had slipped in ranking since 2011, it enjoyed the largest increase of any company in the 2013 survey, jumping to 68 percent from 44 percent last year.

2015 Volkswagen e-Golf

Until now, the only way you could get the words "electric" and "Golf" so close together was the put the word "cart" after them. Knowing that the e-Golf would be the next step in Volkswagen's tilt at electrification, the automaker designed the MkVII platform to fit a myriad of drivetrains, none of which would require purchasers to sacrifice the Golf-ness that makes the best-selling car in Europe, not to mention a huge hit here in the States. In the e-Golf that means power electronics underhood and an amoeba-shaped battery that fits in the floorpan, between the axles, where it won't ooze into the interior space. We look at the e-Golf as another kind of crossover: traditional cars that just happen to be electric, offering a taste of the new EV religion in soothing, recognizable garb. We had one for a week in its natural habitat, Los Angeles and the surrounding area. We really like the fact that, powertrain aside, it maintains everything we dig about the Golf. The caveat is that this is an EV first and a Golf second – you must first address the EV challenges and live within EV constraints, then you can enjoy the Golf bits. Even so, it's the electric car this writer would buy once we acquired the lifestyle to make proper use of it. The most noticeable exterior change to the e-Golf are 16-inch Astana wheels wrapped in 205-series tires that reduce rolling resistance by ten percent. Once you've cottoned on to that, the other alterations become apparent: the blue trim strip underlining the radiator grille, the redesigned bumper with the C-shaped decoration LED lights and the full-LED headlamps above them, the little blue "e" in the model name on the rear hatch. You won't notice the underbody paneling, that the frontal area of the e-Golf is ten percent smaller than that of a traditional Golf, that the radiator is closed off, or the reshaped rear spoiler and vanes on the C-pillars. Volkswagen says this results in a ten-percent drop in drag, getting the coefficient down to 0.281, but the standard Golf is also listed at 0.28. The TSI and TDI are 0.29. No matter those numbers, the point is the e-Golf looks just like... a Golf. The 12,000-rpm, 85-kW electric motor equates to 115 horsepower and 199 pound-feet of torque, which compares to 146 hp and 236 lb-ft from the 2.0-liter diesel Golf. It takes 4.2 seconds to get to 37 miles per hour, 10.4 seconds to hit 62 mph, and the little guy tops out at 87 mph.