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A few pre-race notes and a lot of photos from the 24 Hours of Le Mans

The 82nd running of the 24 Hours of Le Mans is on.
Audi has won 12 of the last 15 events, the scion of Auto Union is trying to make it 13 this year. To do so, it will have to overcome a situation faced only three other times during its dominance of La Sarthe: underdog status. Toyota has won the first two races of the year and claimed pole for this race, the rumor being that this year it's Toyota's race to lose.
And then there's Porsche. It's been 16 years since the Stuttgart brand raced on the top rung at Le Mans, three years years since it announced its return, just a year since it acquired Mark Webber in a signing that wasn't subtle and a few months since we got eyes on the 919 Hybrid.

Toyota passes BMW as most valuable car brand

An annual market study of the strongest brands across various industries has seen Toyota leapfrog BMW as the world's most valuable automotive brand. Toyota's 2013 brand value rose to $24.5 billion, up 12 percent versus 2012 numbers according to market research company Millward Brown's BrandZ Top 100 Most Valuable Global Brands list. BMW's value fell slightly; down by 2 percent to a total of $24 billion.
Mercedes-Benz finished in third place in the automotive category, up 11 percent from 2012 for a valuation of $18 billion. Honda ($12.4 billion, down 2 percent) and Nissan ($10.2 billion, up 3 percent) rounded out the top five for the category. Volkswagen was the only other auto brand that finished in the top 100 overall, in 100th place. Audi made the greatest percentage gain over 2012, up 18 percent to $5.5 billion, but finished outside of the top 100.
Technology companies dominated the overall list, with Apple, Google and IBM ranking one through three. Couture brand Prada was 2013's biggest gainer, rising by 63 percent over 2012.

We drive the cars of Furious 7... in Forza Horizon 2 [w/video]

On March 27, Turn 10 Studios, the folks behind the Forza Motorsport series, and Universal Pictures, the studio responsible for the Fast and Furious franchise, gave us a match made in heaven, announcing a "standalone expansion" featuring the two franchises. Called Forza Horizon 2 Presents Fast and Furious, it features the cars from the latest film installment, unique missions and the voice-acting of Chris "Ludacris" Bridges, who plays tech guru Tej Parker on camera. A Fast and Furious video game? Seems like a no brainer. It gets better. Rather than limiting the Fast and Furious Edition cars to the expansion game, Turn 10 made them available through one of their (some may say notorious) downloadable content packages. Eight of the expansion's 11 cars were made available for just $4.99 (the only cars that weren't included were the Fast and Furious Edition Nissan GT-R, while the Bugatti Veyron Super Sport and McLaren P1 are already available in-game). What's cool ais that the cars featured in both games are visually identical to the vehicles driven by the stars of Furious 7. Each in-game car has an on-screen parallel that plays a role in advancing the film's story. Considering that we're unlikely to score seat time in Dominic Toretto's real Dodge Charger, then, we figured we'd take to the game and test the car in the digital realm. We've got nine little cluster reviews, covering the cars both in the game and how they appear in the movies. And don't worry, there are no major spoilers here. Click on for the cars of Forza Horizon 2 Presents Fast and Furious. 1970 Dodge Charger R/T Fast and Furious Edition Supercharged 7.2L V8 / 900 HP / 663 LB-FT The one vehicle that is mandatory in a Fast and Furious video game, Dom's hot-rodded 1970 Dodge Charger, is as much a character in the films as its driver. Furious 7 marks the fourth appearance of this Mopar beast in the series. Not surprisingly it's a handful to drive, wildly quick and with a four-speed transmission packed full of very tall gears. But beyond that, it's arguably the coolest of the FF Edition cars. This black beauty is exactly as it appears in the latest installment of the film, with the video game version featuring intricate little details, like the moving parts on the BDS supercharger. It's an iconic car, and it's treated as such in the game.