2002 Toyota Tacoma Sr5 Trd Off Road on 2040-cars

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400-hp Toyota Hybrid-R Concept gets second teaser

Toyota has released a second teaser of its Hybrid-R Concept, along with an estimation of the show car's power output. Using technology that's "similar to that used by Toyota Racing's TS030 Hybrid race car," the concept is expected to deliver over 400 horsepower.
The press release also mentions that the new concept is based on a current production model. While it's difficult to tell from the sole teaser image of the car's body, rumors are flying that it's related to the Yaris. If that's the case, though, it's difficult to know what to make of this concept. The teaser image is quite dark, but we played around with the exposure and came up with an image that reveals more details about the new concept. Take a look at the related gallery, below, to see the high-exposure image. We'll find out for certain what the Hybrid-R is in a few weeks at the Frankfurt Motor Show. Let us know what you think Toyota's newest concept is in the comments.

2014 Toyota Corolla

Reprising The Recipe For A Perfect Slice Of Toast
My toaster broke the other week. Halfway through the process of cooking my gourmet Pop-Tart breakfast, the thing crapped out with a small bang, leaving my delicious morning treats trapped inside. To rectify the situation, I ventured out to a big box store, located the toaster aisle, and ran a couple of questions through my mind. Do I need two slots or four? Do I need to spend more than 20 bucks on this thing? Should I just buy a toaster oven to give me a wider range of bachelor-pad cooking functionality? After no more than two minutes of contemplation, I grabbed the cheapest one on the shelf, paid and left the store. The new toaster works just fine.
This sort of unemotional shopping experience is how I suspect people decide to purchase the Toyota Corolla. It's a perfectly fine appliance, and to a good number of people in the world, the bond between a car and a driver is no more important than the connection I feel to my toaster. Does it seat four people relatively comfortably? Does it get decent fuel economy? Is it easy to drive? Reliable? Safe? The Corolla checks all of these boxes, and because of that, Toyota managed to move just under 300,000 examples of the tenth-generation car in 2012 (though that number does include sales of the Corolla-based, now-deceased Matrix) - a vehicle that, at the time, was already six years old.

Toyota Sienna Swagger Wagon rides again with Busta Rhymes

Let's face it: there are few things less "gangsta" than a minivan (which goes a long way towards explaining why crossovers have been gradually taking their place as the family-hauler of choice across America, but we digress). The point here is not lost on Toyota, which has embraced the uncool image of the minivan with the Swagger Wagon campaign.
We first saw the suburban-goes-urban campaign pop up with the introduction of the new Sienna back in 2010. And now that the Sienna's been updated for 2015, the campaign is back again, featuring none other than Trevor Tahiem Smith, Jr. himself... better known to most as Busta Rhymes. The decidedly white-bread video spot that follows may make you cringe, but you've got to admit that it's well done, even if it doesn't have the charm and freshness of the original.