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Japan's government gives hydrogen vehicles a big boost

The Japanese government is really paving the way for hydrogen fuel cell technology on its roads. Japan's Ministry of Economy, Trade, and Industry is changing regulations on fuel tanks to make hydrogen cars more appealing to drivers, which should help put the country ahead of others in the race to develop a viable H2 fleet. Japan is raising the allowed pressure of hydrogen tanks from 700 atmospheres to 875, which has the effect of increasing driving range by 20 percent. This move puts the country in line with others with high-pressure fueling regulations. Japan is also in talks with the United Nations and the European Union to streamline inspection rules to make it easier to export Japan's fuel-cell vehicles. Toyota premiered its hydrogen-powered FCV Concept at the Tokyo Motor Show last year and plans to release a production version as early as next year. Honda also plans to build its own fuel-cell cars for 2015, and it debuted its FCEV Concept at last year's Los Angeles Auto Show. Nissan is sending mixed messages on hydrogen, both questioning the availability of a refueling infrastructure and working on developing the vehicles. In Japan, a relatively small country, increasing the range of fuel-cell vehicles makes creating a usable infrastructure a bit less daunting. Will hydrogen-fueled electric cars see the same sort of success as Toyota's Prius hybrid or battery-powered EVs? Only time will tell, but we can keep our fingers crossed that it will, and that the popularity spills over beyond Asia. Featured Gallery Toyota FCV (Fuel Cell Vehicle) Hydrogen Concept View 24 Photos News Source: Nikkei via Green Car Reports Government/Legal Green Honda Toyota Hydrogen Cars charging station infrastructure fcev fcv

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

Car thief caught in McDonald's drive-thru after placing order with owner

If you're going to drive a stolen car in a town of roughly 77,000 people - about the same size as Scranton, Pennsylvania or Ogden, Utah - you want to be very careful about where you drive that stolen car to eat. That's the lesson Katherine York of Kennewick, Washington learned when she was arrested for being in possession of a stolen Toyota 4Runner that also happened to have a bunch of stolen clothes from JC Penney and Sears in it.
Virginia Maiden woke up Tuesday, May 14 to find her 1995 4Runner - that she thought she forgot to lock - swiped from her apartment building. At 3 PM that afternoon, while working her shift at the drive-thru at McDonald's that day, she saw her truck in line. York hadn't even gone far - the McDonald's is not even five miles from Maiden's apartment. Maiden called the police, they showed up just as York was leaving, and York made another vehicle switch, this time into a black-and-white for a trip to the Benton County jail. They don't have McDonald's there, but she won't have so far to go to eat.