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First 2014 Toyota Corolla commercial dances through time

Despite the fact that the Toyota Corolla pretty much sells itself, the eleventh-generation 2014 model is getting a huge marketing push that aims to appeal to both Millennials (of course), as well as the older generations that have lived with the stalwart Japanese compact for decades. The first television advertising spot, called, "Style Never Goes Out of Style," shows that the Corolla has had a place in mainstream culture since its launch in the 1960s. We have to admit, it's pretty cool to see older models from the '60s, '70s and '80s come out to play for this commercial, especially the latter of those, as it gives us enthusiasts fond memories of the infamous AE86.
The whole web/broadcast/print/social media marketing campaign surrounding the 2014 Corolla is called "Elevate," because, according to Toyota:
Extensive market research shows that Millennials are looking to take their career to the next level and are looking to buy their first 'real' car to get them there. The design of the all-new Corolla is significantly elevated from the previous generations, creating a more dynamic and desirable image for the Corolla nameplate that will appeal to these younger buyers.

Jay Leno goes offroading with the legendary Ivan 'Ironman' Stewart

Jay Leno takes a step outside of his cavernous garage for this latest video for a jaunt into the desert to get a little dirty. He meets up with off-road racing legend Ivan 'Ironman' Stewart, who has multiple Baja 500 and 1000 wins in his motorsports career, to play with a Toyota Tundra in the sand.
Unfortunately, Leno doesn't get to interview Stewart too deeply about his long history in racing, but Ironman does talk a little bit about reading the trail while speeding through the desert. In lieu of a great conversation, there is a ton of high-quality footage of the Toyota bounding through the desert.
This clip feels more like a marketing effort than the usual output from Jay Leno's Garage, but it's still great to see Stewart behind the wheel sliding a truck, just like old times. The two of them even take the truck on a somewhat humorous journey at the end of the video.

Land Cruiser, electric off-roaders and more Toyota hybrids | Autoblog Podcast #793

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Road Test Editor Zac Palmer for a jam-packed news discussion that starts with an inside look at last week's Toyota Land Cruiser reveal in Salt Lake City. The two go on to talk about the possibility of a future electric FJ Cruiser, an electric baby Land Rover Defender, a theoretical Toyota Corolla-based pickup, the death of the Nissan Titan and the chance that Mercedes-AMG could go back to V8s in the C 63 S and future E-Class AMG models. After news, Zac talks about his time with the long-term 2023 Toyota Sienna and Greg chats about the Toyota Grand Highlander Hybrid Max Platinum. After that, they spend your money. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Autoblog Podcast #793 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown News2024 Toyota Land Cruiser from the ground Electric FJ Cruiser possibilities Electric baby Land Rover Defender Toyota Corolla-based pickup Nissan Titan is dead Mercedes-AMG could go back to V8s What we're driving 2023 Toyota Sienna Platinum 2024 Toyota Grand Highlander Hybrid Max Platinum Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.