2014 Platinum 5.7l V8 Used 5.7l V8 32v Automatic Four Wheel Drive on 2040-cars

Auto blog

Toyota renews Supra trademark, we renew frothing at the mouth

Enthusiasts have been begging for a new Supra practically since Toyota stopped selling its fourth generation in the US way back in 1998. We've been hearing rumors about a successor for years, but the Toyota FT-1 Concept from the 2014 Detroit Auto Show is the first tangible sign from the automaker that a new generation may be on the table. To temp us even more, the Japanese company reportedly filed with the US Patent and Trademark Office last week to renew its 2010 trademark for the name "Supra."
Granted, these kinds of trademark updates aren't uncommon, as automakers don't want to lose their rights to nameplates (even if they have no immediate plans to use them). However, Toyota briefly abandoned its rights to the Supra name entirely. According to The Motor Report, the original trademark was continually renewed until 2006, but the Japanese automaker let it lapse in the US until applying for it again in 2010.
The FT-1 Concept in Detroit was created at Toyota's Calty Design Research center in California and carries cues from the 2000GT, Celica and Supra in an ultra-curvy body. Officials did not disclose anything about its powertrain. Toyota is also co-developing a future sports car platform with BMW that will underpin models from both companies, but few other details are konwn, and it isn't yet clear that the joint venture has anything to do with a future Supra. Hope springs eternal.

Toyota Avalon celebrates 20 years with Touring Sport Edition

The Toyota Avalon may not have the sportiest image on the market. Heck, it doesn't even have the sportiest image in the Toyota lineup. But the Japanese automaker is out to fix that perception, at least a little bit, with the launch of the new Touring Sport Edition.
Announced together with some minor updates to the entire Avalon line - consisting primarily of enhanced safety and infotainment systems - the Avalon XLE Touring Sport Edition celebrates the 20th anniversary of Toyota's large sedan line. Setting this special edition apart are a black paintjob, HID headlights, LED daytime running lights, 18-inch alloys (similar in design to those on the Scion FR-S) and an interior decked out with perforated leather with dark blue trim... plus, of course, the requisite special badges inside and out.
Only 2,500 units will be offered with a $37,170 sticker price that puts it near (if not quite at) the top of the Avalon range that's capped by the $41,700 Avalon Hybrid Limited. Pricing has increased on most models by around two percent, and you can scope out all the details of the updates to the full range in the press releases below.

Why Lexus shies away from plug-in hybrids

Lexus may have softened its stance a bit from the anti plug-in vehicle ads the Toyota luxury badge ran last year, but at least one executive from the company casts a pretty critical eye towards the concept as a way to cut both emissions and refueling costs. In fact, Lexus doesn't really buy the fact that buyers of plug-in hybrids are really looking to save both gas and the environment, Green Car Reports says, citing an interview at the recent New York Auto Show with Lexus executive Mark Templin. Templin also said hydrogen fuel-cell technology may be a better way to edge towards zero emissions. Templin decried plug-in hybrid technology because it adds weight to vehicles, which contributes to poor emissions figures in the process. He added that plug-in vehicle buyers are motivated more by potential tax credits and solo driving rights in high-occupancy vehicle (HOV) lanes than cutting back on fuel use. Last summer, Lexus ran an supposedly tongue-in-cheek print ad poking fun at how long it takes to charge a plug-in vehicle and how using air conditioning can shorten a car's charging range. Last spring, Lexus had to backpedal from an anti-electric ad it ran that had serious mistakes about hydrogen infrastructure. News Source: Green Car Reports Green Lexus Toyota Hybrid PHEV