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Toyota to sell hot-pink Crown in Japan

Akio Toyoda is doing a pretty decent job at the helm of the Toyota empire. This is the man, after all, that declared that Toyota would get new sports cars, and that they needed to be, not should be, rear-wheel drive. We can respect that. Toyoda is also trying to do away with his company's conservative styling and bring edgier vehicles to market.
Toyota's designers have done just that, although perhaps they went a bit too far. In November, Toyota debuted its fourteenth-generation Crown with a bling-bling fascia that makes Lexus' spindle grille look as conservative as a three-piece suit, and a retina-searing pink paintjob. See, in Japan, the Crown is to Japan's older crowd what the 2002 Buick Park Avenue is to America's senior citizens. As Automotive News reports, the idea with the pink was to draw attention to the grille, but it was originally intended as a debut item, only.
Now, Toyota is actually planning to offer the electric fuchsia Crown for sale to regular buyers. Interested parties will have from September 1st to September 30th to place an order for the big sedan. According to the AN report, Toyoda said to reporters at the debut, "My initial reaction was: 'You're kidding! Please, not pink." We wish they were kidding.

Toyota Mirai hydrogen fuel cell coming to US Northeast in 2016

Looks like someone was able to read the future back in July. That's when rumors first circulated that Toyota's upcoming fuel cell vehicle will be called the Mirai. Today, Toyota president Akio Toyoda confirmed the name alongside plans to build out a hydrogen refueling infrastructure in the US Northeast.
In Japanese, mirai (??) means "future," which is a fitting name for a car that Toyota believes represents the direction the auto industry will go in the coming years. In a promotional video announcing the name, Toyoda said, "For [Toyota], this isn't just another car. This is an opportunity - an opportunity to really make a difference. And making a difference is what Toyota is all about."
To help that future come into existence, Toyota CEO Jim Lentz also disclosed the vague outline of a fuel cell infrastructure investment that Toyota and partner Air Liquide will make in a five-state Northeastern corridor that consists of Connecticut, Massachusetts, New Jersey, New York and Rhode Island. The Mirai will be available there in 2015 and Toyota is going to build 12 stations in and around New York and Boston to support the launch. More details will be available later.

NHTSA investigating 30,000 Toyota Camry Hybrids for brake assist problems

Older model Toyota Camry Hybrids are under investigation by the US National Highway Traffic Safety Administration (NHTSA) for potential braking problems. Enough complaints have poured into the NHTSA website that the agency is now taking a look at the problem, which could affect around 30,000 vehicles from the 2007 and 2008 model years. According to Reuters, 59 complaints have been submitted revolving around an "intermittent loss of assisted braking" which means the car takes longer to stop. Interestingly, the rate of complaints is increasing. Toyota is reportedly cooperating with NHTSA and there has not yet been an official recall on the Camry Hybrids. In 2006, Toyota said Brake Assist was "an electronic function that senses an emergency stop and applies increased braking power once the driver touches the brake pedal." When Toyota unveiled the 2007 Camry Hybrid, it proudly stated that the new Brake Assist function would be standard. Other Toyota hybrids have had problems with their brakes in the past, including the 2010 Prius and Lexus HS 250h hybrid. You can read some of the complaints about Brake Assist in the Camry Hybrids to the NHTSA here. People are saying that the "Check VSC" lights can come on before the brakes loose some of their power and a lot of them are being quoted repair costs of over $3,000 by Toyota dealers. Featured Gallery 2007 Toyota Camry Hybrid View 38 Photos News Source: Reuters Green Toyota Hybrid brakes