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2014 Toyota Tundra gets five grades priced from $25,920*

Toyota has announced pricing details for its refreshed 2014 Tundra, with the fullsize pickup offered in five grades. Naturally, that doesn't include the buyer's choice of three cab styles, the option of two- or four-wheel drive, and a choice of a 4.0-liter V6 base engine or 4.6-liter and 5.7-liter V8s.
The base SR starts at $25,920, while the volume SR5 model starts at $29,465. Toyota notes that all SR5s ordered with the big V8 hold the line on pricing from 2013 while including a further $650 in standard equipment. The first of three high-end trims, Limited, starts at $36,940, while the Platinum and 1794 Edition both start at $44,270, with all prices subject to a $995 destination charge. Also noteworthy on the cost-savings front, Limited CrewMax 4x4 models are priced $2,000 less than their 2013 equivalents, (4x2 buyers save $1,900).
As is typical for a model as as customizable as a pickup, Toyota's pricing structure is far from simple. Adding the 5.7-liter V8 at one trim level can cost several hundred dollars more or less than another trim level - the same goes for adding four-wheel drive. So, rather than break out the Enigma Machine to try and decipher what options cost what on which trim, we've just rolled the whole pricing chart in. Scroll down for a look, including Toyota's full press release, and then check out our recent First Drive feature of the truck.

Toyota sold record 1.52 million hybrids in 2017

Toyota has been selling electrified cars for more than two decades now, launching the Prius hybrid in Japan in 1997. Back in the fall of 2015, the automaker announced a number of goals as part of its "Environmental Challenge 2050." One of those was to sell 1.5 million hybrids (including its Lexus brand) annually by 2020. Toyota has announced that is has already achieved that goal, selling 1.52 electrified vehicles in 2017. That's an 8 percent increase of Toyota's 2016 hybrid sales, and means the company has sold more than 11.47 million electrified vehicles since it began. Toyota says that represents a reduction of more than 90 million tons of CO2. Last year's achievement "is a testament from our customers to the quality, durability and reliability of our electrified powertrains," says Toyota Executive VP Shigeki Terashi, "and, thanks to them, has led us to establish a solid and sustainable foundation for mass producing a more diverse portfolio of electrified vehicles across our range moving forward." Other goals of Toyota's Environmental Challenge 2050 are 30,000 annual fuel cell vehicle sales by 2020, mass production of battery electric vehicles in 2020 and annual electrified vehicle sales of 5.5 million by 2030. These are all part of Toyota's larger goal of reducing new vehicle CO2 emissions by 90 percent by 2050 (compared to 2010). Prior to 2016, Toyota hybrid sales peaked in 2013, at 1.28 million before slumping slightly in 2014 and 2015. Toyota saw an uptick and a new record in 2016, at 1.4 million, before setting yet another record in 2017, at 1.52 million. Related Video:

Toyota will steer clear of driverless cars

Toyota executives say the company's primary focus is on safety. At least for the time being, that means the company won't pursue development of a driverless car.
Speaking at the company's advanced safety seminar in Ypsilanti, MI, Thursday morning, Seigo Kuzumaki, Toyota's deputy chief safety technology officer, said that Toyota envisions a future driving environment that optimizes the best of both humans and computers, not choosing one over the other.
"Toyota's main objective is safety, so it will not be developing a driverless car." - Seigo Kuzumaki