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General Motors became second-largest US advertiser in 2013

General Motors might be mired in several recalls, as well as the ongoing investigations from the National Highway Traffic Safety Administration and Congress into the automaker's response to those recalls. However, the company can celebrate taking the title of the US' second-largest advertiser in 2013. According to Ad Week examining a recently released study, total advertising spending in the US posted its fourth consecutive year of rising expenditures with 0.9-percent growth to $140.2 billion. Of that, the auto industry spent $15.2 billion to promote its goods in 2013, up 3.8 percent.
The country's biggest advertiser was Procter and Gamble, which dropped $3.17 billion in 2013, an increase of 11.8 percent. GM became the nation's second largest promoter with $1.794 billion in spending, up 10 percent. The biggest proportion of that money went to sell Cadillac and GMC. AT&T barely lost out with $1.793 billion in advertising, 15.2 percent growth. The 10 businesses with the highest ad investments spent a cumulative $15.9 billion during the year, 6.6 percent higher than 2012. Toyota came in eighth place making it the only other automaker to rank in the top 10.
The study also indicates that there is a shift in advertising spending from television and print to the Internet. There was 15.7 percent more money outlaid to promote products online in 2013 than the previous year. In comparison, television dropped 0.1 percent, newspapers were down 3.7 percent and radio fell 5.6 percent.

NHTSA investigating 30,000 Toyota Camry Hybrids for brake assist problems

Older model Toyota Camry Hybrids are under investigation by the US National Highway Traffic Safety Administration (NHTSA) for potential braking problems. Enough complaints have poured into the NHTSA website that the agency is now taking a look at the problem, which could affect around 30,000 vehicles from the 2007 and 2008 model years. According to Reuters, 59 complaints have been submitted revolving around an "intermittent loss of assisted braking" which means the car takes longer to stop. Interestingly, the rate of complaints is increasing. Toyota is reportedly cooperating with NHTSA and there has not yet been an official recall on the Camry Hybrids. In 2006, Toyota said Brake Assist was "an electronic function that senses an emergency stop and applies increased braking power once the driver touches the brake pedal." When Toyota unveiled the 2007 Camry Hybrid, it proudly stated that the new Brake Assist function would be standard. Other Toyota hybrids have had problems with their brakes in the past, including the 2010 Prius and Lexus HS 250h hybrid. You can read some of the complaints about Brake Assist in the Camry Hybrids to the NHTSA here. People are saying that the "Check VSC" lights can come on before the brakes loose some of their power and a lot of them are being quoted repair costs of over $3,000 by Toyota dealers. Featured Gallery 2007 Toyota Camry Hybrid View 38 Photos News Source: Reuters Green Toyota Hybrid brakes

Toyota temporarily idles pair of Indian plants due to labor unrest

The Detroit News reported today that Toyota will restart production at two Indian plants, following a shutdown on Monday.
Factory labor, management and police in Asia engage in the kind of violent altercations that we're not used to, having almost entirely walked away from the overtly brutal relations epitomized by the Pinkerton Detective Agency and the Flint Sit-Down Strike. In India, a plant owned by a Ford transmission supplier plant was shut down in 2009 after incidents between workers and armed men around the same time as Ssangyong workers occupied a factory in South Korea, in 2012 Suzuki Maruti workers rioted over wages around the same time upset employees beat a ceramics factory president to death in retaliation for a labor leader's killing.
Toyota is the latest to company trying to avoid that road. The Detroit Free Press reported earlier this week that it shut down two plants in India after 11 months of acrimonious wage negotiations and arbitration have gone nowhere. Toyota said the plant workers in Bidadi, near Bangalore, had deliberately stopped production at times over the past 45 days and threatened management. The workers said they wanted their wages raised by an amount already agreed to by management, but that management had reneged; news reports weren't clear on the amount, some saying nearly 10,000 rupees ($165 US) more per month, another saying 4,000 rupees ($65 US), but reports agree that Toyota has said it will only go as high as 3,050 rupees ($50 US).