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Impala crashes into Land Cruiser... to hide from a cheetah

What would you do if a wild animal jumped into your vehicle through an open window during an African safari? What if said animal was an impala being chased by cheetahs? Though the scenario seems unbelievable, that's just what happened to a group of tourists in Kruger National Park in South Africa, and it was all caught on video.
With the tour groups stopped, a motorist with a video camera handy happens to catch the unlikely sight of a herd of impalas (not that kind of Impala) jumping over the tarmac while being followed, quickly of course, by two cheetahs. The feline predators thought they had cornered one impala and were closing in for the kill when it jumped through the open window of a Toyota Land Cruiser Prado - South Africa's version of the Lexus GX. Fortunately for the occupants of said vehicle, the cheetahs did not follow.
A short while later, one of the occupants in the Toyota fearlessly opens a door to let the poor animal out. It must have been its lucky day, because the cheetahs didn't take pursuit. Check out the circle life get interrupted by this traffic jam in the video below.

New Toyota semiconductors could increase hybrid fuel efficiency by 10%

Toyota may have an ace up its sleeve in the fuel economy wars, as it's developed a new type of semiconductor that will allegedly help the company's hybrids net a ten-percent improvement in fuel economy.
The tech is still in development, although Toyota is already reporting five-percent gains during testing, six years before it plans to implement the new semiconductor in production vehicles, meaning the ten-percent improvement doesn't seem like an untenable goal. That is, until you hear from Kimimori Hamada, the project general manager of Toyota's electronics division.
"We are aiming for great improvement in fuel economy and miniaturization," Hamada told Automotive News. "This is a very challenging target."

Scion pondering move upmarket?

Scion is simultaneously celebrating its ten-year anniversary with the 10 Series models and trying to figure out what to do with itself over the next ten years. Once a go-to consideration for young, first-time buyers who wanted something cool and different, in 2013 it has a model everyone is still talking about in the FR-S, a model few are still talking about in the iQ, and three models in between in the tC, xB and xD that make everyone wonder, "What happened?"
Automotive News spoke to Toyota's North American CEO, Jim Lentz - he was the VP in charge of Scion when it launched - about the options, and Lentz said one of them could be a move upmarket to challenge the established luxury brands that are moving downmarket. "There's going to be a big need in the $25,000 range for a fun-to-drive, nice-looking, value-oriented product," he said, and the FR-S, which starts at $25,255, could provide the platform for Scion to climb up a notch or two in price and perception. An idea like this could conceivably work in tandem with a proposal to move entry-level Scion products over to the Toyota brand - but remember, this is all just ideas on a whiteboard at the moment.
As opposed to an "entry-luxury fighter," the brand could swing back to the other option that was considered when it was formed, directly challenging the Korean makes that have usurped its cachet with first-time buyers. Lentz said Scion could go either way, and the tone of the piece seems to indicate that the final direction is still a ways away from being resolved.