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Toyota to sell hot-pink Crown in Japan

Akio Toyoda is doing a pretty decent job at the helm of the Toyota empire. This is the man, after all, that declared that Toyota would get new sports cars, and that they needed to be, not should be, rear-wheel drive. We can respect that. Toyoda is also trying to do away with his company's conservative styling and bring edgier vehicles to market.
Toyota's designers have done just that, although perhaps they went a bit too far. In November, Toyota debuted its fourteenth-generation Crown with a bling-bling fascia that makes Lexus' spindle grille look as conservative as a three-piece suit, and a retina-searing pink paintjob. See, in Japan, the Crown is to Japan's older crowd what the 2002 Buick Park Avenue is to America's senior citizens. As Automotive News reports, the idea with the pink was to draw attention to the grille, but it was originally intended as a debut item, only.
Now, Toyota is actually planning to offer the electric fuchsia Crown for sale to regular buyers. Interested parties will have from September 1st to September 30th to place an order for the big sedan. According to the AN report, Toyoda said to reporters at the debut, "My initial reaction was: 'You're kidding! Please, not pink." We wish they were kidding.

Weekly Recap: Toyota propels hydrogen fuel cells

Toyota is serious about hydrogen fuel cells, and it wants the auto industry to follow suit. The Japanese automaker said this week it's releasing 5,680 fuel cell patents from around the world, including technologies used on its upcoming sedan, the 2016 Mirai. The move is unusual, but not unprecedented, as Tesla similarly released its electric vehicle patents last year. The idea for Tesla, and now for Toyota, is to spur development of alternative propulsion. "By eliminating traditional corporate boundaries, we can speed the development of new technologies and move into the future of mobility more quickly, effectively and economically," said Bob Carter, Toyota Motor Sales senior vice president of automotive operations, in a statement. Toyota's fuel cell patents will be free to use through 2020, though patents related to producing and selling hydrogen will remain open forever. Toyota said it would like companies that use its patents to share their own hydrogen patents, but won't require it. "What Toyota's doing is really a logical move, and really a good move for the industry," Devin Lindsay, principal powertrain analyst with IHS Automotive, told Autoblog. The announcement was made at the Consumer Electronics Show in Las Vegas. It comes as Toyota prepares to launch the hydrogen-powered Mirai in a limited number late this year in California. The launch will be extended to the Northeastern United States next year. Toyota also has announced plans to support networks of fueling stations in each region to try to smooth consumer adoption. The Mirai has a 300-mile range on a tank of hydrogen, and it takes about five minutes to refill. Fuel cells have been receiving increased attention recently, and Audi and Volkswagen debuted hydrogen-powered cars at the 2014 Los Angeles Auto Show. Honda, another proponent of the technology, also showed its updated FCV concept in November in Japan. The company, however, has delayed its fuel cell sedan a year until 2016. Like Toyota, Honda says its hydrogen-powered car will have a range of 300 miles or more. Meanwhile, Hyundai currently offers leases for fuel-cell powered Tucsons, which have a 265-mile range, in Southern California. Despite the optimism some automakers have for fuel cells, the technology still faces barriers. A lack of filling stations has long held it back, and many consumers are not familiar with the potential benefits.

Toyota puts three-wheeled i-Road into public tests in Japan [w/video]

The lucky citizens of Japan are getting it now, and some folks in France will join the fray later this year, but that's about it for public, leaning-trike fun. The car in question is Toyota's three-wheeled i-Road concept electric vehicle. And in addition to being really narrow and quite environmentally friendly, this little EV leans quite a bit when it scoots around curves. Earlier this week, the Japanese automaker started testing the super-narrow vehicles in Toyota City, Japan. They're part of a broader scheme called "Ha:mo" in which people can link shared vehicles with public transportation systems to get around with minimal environmental impact. Grenoble, France, will be the recipient of some i-Road EVs for a vehicle-sharing project that starts later this year. The i-Road weigh about 660 pounds, is less than a yard wide and has a 28 mile per hour top speed. The i-Road was first shown off at the Geneva Motor Show early last year and shortly thereafter was the subject of a groovy video that showed a group of four cruising and leaning through the streets of a Mediterranean village in France. Check out Toyota's video on the vehicle-testing program and the official press release below and read our driving impressions here. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Changing Mobility and Lives, Three Wheels at a Time Residents of Toyota City, Japan, might be wondering what they just saw on the street. If it had three wheels and was leaning around a corner, it was the "i-Road", Toyota's ultra-compact all-electric, all-fun concept. On Sunday, the i-Road, which weighs a mere 300 kg and is less than 90 cm wide, was let loose on public roads at an event to mark its introduction into "Ha:mo", Toyota's optimized urban transport system. Soon, even more i-Roads will be zooming around Toyota city when they are made available to residents at vehicle-sharing stations. And later this year the lucky residents of Grenoble, France, will also be able to have some three-wheeled fun, thanks to a vehicle-sharing project that will last until 2017. Besides being an absolute blast to drive, how could the i-Road actually help you out? Well, picture the following: You just got off work. You get a phone call. You need to get across town, pronto, because your wife just went into labor. But your car is in the shop, there's no time to call a taxi, and your co-workers with cars are stuck doing overtime.