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General Motors became second-largest US advertiser in 2013

General Motors might be mired in several recalls, as well as the ongoing investigations from the National Highway Traffic Safety Administration and Congress into the automaker's response to those recalls. However, the company can celebrate taking the title of the US' second-largest advertiser in 2013. According to Ad Week examining a recently released study, total advertising spending in the US posted its fourth consecutive year of rising expenditures with 0.9-percent growth to $140.2 billion. Of that, the auto industry spent $15.2 billion to promote its goods in 2013, up 3.8 percent.
The country's biggest advertiser was Procter and Gamble, which dropped $3.17 billion in 2013, an increase of 11.8 percent. GM became the nation's second largest promoter with $1.794 billion in spending, up 10 percent. The biggest proportion of that money went to sell Cadillac and GMC. AT&T barely lost out with $1.793 billion in advertising, 15.2 percent growth. The 10 businesses with the highest ad investments spent a cumulative $15.9 billion during the year, 6.6 percent higher than 2012. Toyota came in eighth place making it the only other automaker to rank in the top 10.
The study also indicates that there is a shift in advertising spending from television and print to the Internet. There was 15.7 percent more money outlaid to promote products online in 2013 than the previous year. In comparison, television dropped 0.1 percent, newspapers were down 3.7 percent and radio fell 5.6 percent.

Toyota i-ROAD leans its way into the city [w/video]

According to Toyota, the "i-ROAD takes the company closer to its goal of creating the ultimate range of eco cars." As you're surely aware, that range of eco cars includes the enormously successful Prius family, but this new machine is nothing like the hybrid hatchback. And it's not even a car - Toyota calls the i-ROAD a Personal Mobility Vehicle.
Toyota's i-ROAD Concept, which debuts at this week's Geneva Motor Show, is adorned with just three wheels, meaning it's just as much a motorcycle as it is a car, and the driver and passenger sit in tandem style instead of side-by-side. This arrangement allows for a very thin 850mm width, which is about the same as a large motorcycle. Because the cockpit is enclosed, the occupants don't need helmets, nor are they open to the elements outside.
Also like a traditional two-wheeler, the i-ROAD tilts through the turns and when driving on uneven surfaces. Toyota says its computer-controlled Active Lean technology automatically balances the vehicle with no input from the driver.

2014 Toyota Tundra appears with revised styling, same mechanicals

Toyota has pulled the curtain back on its 2014 Tundra, showing a truck that has gotten its most significant refresh since its launch as a 2007 model. For better or worse, however, the changes that Toyota has made to the fullsize pickup are mostly cosmetic, with the underpinnings of the vehicle staying unchanged.
The most obvious revision for 2014 is to the bluff front fascia of the truck. There's a new, taller squared-off grille decorating the Tundra's nose, along with a revised, three-part front bumper design. The optional black grille-frame strikes us as an acquired taste, to say the least, but other models, like the Limited above, is all clad in chrome. Fenders and wheel wells are more square than in the out-going truck, too. Perhaps most significant is the revised bed design, which Toyota calls "all-new," with new sheet metal on the sides, a revised tailgate and a very subtle integrated spoiler.
Inside, Toyota has given buyers some new seats and a new-look instrument panel. A backup camera (always handy on big trucks) is now standard equipment on all grades, as is Bluetooth connectivity. Blind spot monitoring is a new, optional feature as well. In all, as with the exterior mods, the changes in-cabin are far more evolutionary than revolutionary.