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Recharge Wrap-up: Tesla software suggestions, 'Audi at home' car sharing

Norwegian Tesla buff Bjorn Nyland wants the Tesla community to offer suggestions for the Firmware 7.1 over-the-air update. 7.0 includes a variety of small changes to the interface design, which Nyland discusses in depth in the video above. He offers constructive criticism, especially for things like the placement of certain data within the display. He calls upon other drivers to suggest their own changes and features they'd like to see in future updates. Nyland plans to tweet at Elon Musk once there are enough comments with hopes that Tesla will take the community's suggestions into consideration. See the video above, and read more at Teslarati. A survey of NRG eVgo stations found that drivers use DC fast charging over Level 2 charging by a ratio of 12 to 1. While businesses might prefer to install a Level 2 charger because it is cheaper and could help convince the customer to linger longer while they wait for a charge, this study suggests that DC charging could actually be a better way to attract customers. But the question is how to make DC charging sustainable for businesses with regard to the costs. Read more at Green Car Reports. Audi is launching its vehicle sharing program at luxury residences in San Francisco and Miami this week. Called "Audi at home," the program provides residents with a fleet of Audi vehicles at their disposal at either hourly or daily rates. The cars – the S7, S5 Cabriolet, SQ5, TT Roadster, Q7, and RS5 Cabriolet – are all of the Prestige trim level. Drivers needn't worry about mileage charges, tolls, fuel costs, insurance, or cleaning. Just reserve the car online, and drop it off at the property's valet when finished. Audi at home is launching at the Lumina luxury condos in San Francisco and at the Four Seasons Residences in Miami, with expansion to more cities planned for the future. Read more from Audi. Ballard is partnering with bus manufacturer King Long to build fuel cell buses in China. The two companies will work together to design and deploy the hydrogen-powered buses first in China, then in King Long's global network. "We are delighted to be working with the second largest bus OEM in the world on this important fuel cell bus design and market opportunity," says Ballard President and CEO Randy MacEwen. "Together, we are looking to optimize the design in order to improve performance, while lowering cost.

Elon Musk to get spot on The Simpsons

It's hard to believe that The Simpsons is moving into its 26th season, but there's good news for auto enthusiasts, especially of the EV variety. The show's executive producer, Al Jean, confirmed on Twitter that Tesla Motors CEO Elon Musk would have a guest spot on the show in the upcoming season. Even better, it sounds like a pretty significant role.
Elon Musk in ep 1/11 and not a "kiss ass" celebrity guest star turn: Burns tries to kill him, and we reveal Musk's master password.

- Al Jean (@AlJean) July 29, 2014

Analyst predicts GM will buy Tesla in 2014

There's little question that Tesla has come at the automotive industry as an outsider. But will it last as an outsider for much longer? Not if you ask Yra Harris of Praxis Trading. According to USA Today, the veteran financial analyst recently predicted on CNBC that General Motors will try to buy Tesla in 2014.
It certainly wouldn't be the first time that GM acquired another automaker. It did just that when it purchased the rights to the Hummer brand from AM General in 1999 and completed its takeover of Saab the year after. But, of course, The General has since divested from both, shutting down its Pontiac and Saturn brands in the process. Daewoo and Oldsmobile are gone too, as is Geo. Chevrolet is to be withdrawn from Europe, and over the past few years, GM has sold its minority stake in Isuzu, Subaru, Suzuki and PSA Peugeot-Citroën as well.
Of course, none of these are dedicated electric carmakers like Tesla is, and the Volt may not be doing as well as Detroit had initially hoped. But does that mean it's ready to start expanding its brand portfolio again? With all due respect to Mr. Harris, somehow we doubt it - especially with Tesla currently enjoying sky-high market valuation. The company's market capitalization stands at over $18 billion - more than 100-plus times its earnings. That would make mounting a Tesla takeover a hugely risky and costly endeavor unless Wall Street tempers its stock value greatly.