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Tesla behind lobbying push to ditch side mirrors

The National Highway Traffic Safety Administration passed a law yesterday forcing new cars in the US to come with standard backup cameras by May 2018, and if Tesla has its way, this could be just the beginning of changing how motorists see out of their vehicles. The electric car manufacturer has teamed up with the 12-member Alliance of Automobile Manufacturers lobbying group (which represents major companies like General Motors, Toyota and Volkswagen) and filed a petition on Monday asking NHTSA for permission to replace sideview mirrors with cameras.
Currently, side mirrors are required on cars in the US, and they can't legally be replaced by camera technologies filling a similar role. The petitioners' chief argument is that sideview mirrors add drag and decrease fuel economy. According to Automotive News, Tesla founder Elon Musk has been lobbying for laws that allow automakers to use sideview camera systems exclusively for the last two years, but claims it's nearly impossible for a single person to change the regulations.
Sideview cameras have been on concept cars for decades, but augmenting external visibility with cameras and sensors has been a growing trend in production automotive technology over the last five years or so. Nissan uses its Around View Monitor to supplement mirrors with a bird's eye composite view of the vehicle during tight maneuvers, and the LaneWatch system from Honda displays a rear-facing passenger-side view to eliminate blind spots during lane changes. Tesla's early Model X concept (pictured above) had small pods on the side with cameras mounted in them, but more recent versions have switched to conventional mirrors.

Chinese businessman's lawsuit vs Tesla heats up [w/video]

Tesla Motors continues to be locked in a bitter trademark dispute with a Chinese man who claims to own the rights to the company's name there. Zhan Baosheng is now suing the automaker in China for trademark infringement, and he's asking for 23.9 million yuan ($3.9 million) in damages, plus for the business shut down all of its Chinese operations.
According to Automotive News, Zhan registered for the trademark in 2006 and was granted it in 2009, which was after the automaker was founded in the US in 2003 but before it began Chinese operations. The two sides have been fighting over the name for years. The business reportedly offered him two million yuan ($322,500 at current exchange rates) to buy the trademark in 2009, but Zhan allegedly came back with an astronomical counter-offer for the equivalent of $32 million.The company also nearly changed its localized brand name in China to Tuosule because Zhan owned the rights to its preferred Te Si La title, but the courts eventually sided with Tesla.
On his Twitter page, Zhan's profile says that he's "the owner of TESLA trademark in China." He also recently tweeted a photo of himself holding the trademark document.

Tesla lowers Model S lease price, adds 3-month 'happiness guarantee'

Tesla Motors is offering an enticing deal for potential buyers who might not be entirely sure whether they actually want to own a Model S for the long term. A deal through US Bank not only lowers the cost to lease the EV but also turns leasing the brand's electric sedan into a long-term rental.
Curious buyers who lease a Model S are now able to return it in the first three months with no penalties and with the remaining payments waived, something Tesla is calling the "happiness guarantee." CEO Elon Musk announced the deal on the company's blog, and he said the payments were also as much as 25 percent lower because US Bank "has a much lower cost of capital than us." Currently, a Tesla lease starts at around $800 and can be up to $1,300, with down payments around $6,500. Tesla leasing is available in 38 US states (full list below).
Of course, there is a catch for the offer. If people turn in their Model S within three months, they can't immediately lease another one. Musk doesn't say how long the wait is.