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Morgan Stanley: Tesla is world's most important automaker

What makes a company important? Clothing companies are important because they help cover those of us not willing or able to sew up a storm. Housing companies shelter us. And who could live without whoever it is that makes pop rocks?* But those are basic needs kinds of things. When we start to discuss things like excitement and innovation, "important" is a more subjective idea. Nonetheless, if you're going to claim that anyone other than Tesla is the most important automaker in the world, you're going to have to argue with Morgan Stanley Research analyst Adam Jonas. Jonas called the California automaker the world's most important automaker in a new report to investors and he didn't mince words: "Not even two years after the delivery of the first Model S, Tesla Motors has transformed from fledgling start-up to arguably the most important car company in the world. We are not joking. ... Tesla is also emerging as an emblematic force in America's effort to foster high tech manufacturing job growth." His main reasons are as follows: Parts suppliers now thing positively about Tesla and are thinking of building dedicated production lines just to supply Tesla with parts for its electric vehicles. Other automakers are also paying close attention to Tesla. This is a sign that the company has finally become a serious competitor. Tesla could directly employ 20,000 people in seven years and create 100,000 related jobs at other companies. However many jobs are created, Tesla will have a positive effect on the US GDP. The Tesla Model S is the "most American made car on the road, pushing 90 percent US content," which to us might make Tesla the most important car company in America, but Jonas sees a larger impact, apparently. According to Market Watch, Jonas also sees a big potential in Tesla upcoming battery plant: "The success of the Gigafactory holds the key for the development of an entirely new industry. If Tesla can achieve battery cost per kWH below $150 and defend the IP, there is significant potential for revenue streams not captured in our $320 price target." Jonas knows there are risks and downsides, which you can read more about at the Los Angeles Times. *Just trying to think of the least essential product as a joke here.

Elon Musk promises $1 million, Supercharger for New York's Nikola Tesla Museum

Earlier this year, Matthew Inman, the creator of The Oatmeal, penned a gushing review of his Tesla Model S, and followed it up with a request to Tesla Motors CEO Elon Musk for $8 million to help build a museum dedicated to the achievements of the company's namesake because "any less than $8M would pretty much leave us in the same boat we're in now." Musk Tweeted a response that said, "I would be happy to help." So, the news that Musk will donate $1 million to the Tesla Science Center at Wardenclyffe towards the construction of the museum, which will be built on a 16-acre site in honor of scientist Nikola Tesla, is a mixed blessing. A million bucks is a million bucks, but it's not the amount Inman was hoping for. The museum says, "[Musk] has challenged us at the Center to use our resources wisely, find additional resources, and reach our goal of creating this museum." In other words, anyone have $7 million? The plan is to locate the museum in Shoreham, New York, on Long Island's north shore, about 65 miles northeast of New York City. It's also the site of Nikola Tesla's last laboratory. He started working there in 1901 on an unfinished project that would have essentially been a precursor to e-mail. Thursday marked the 158th anniversary of Nikola Tesla's birth. The scientist died in 1943. On top of the cool million, Musk says he will also build a Supercharger fast-charging station on site for those making the trip out to the museum in a Model S. So the Science Center will be just like Lusk, WY. You can check out the Tesla Science Center's press release below. Musk Funds Tesla Science Center in Shoreham Shoreham, New York – July 10, 2014 A birthday party was held for famous inventor Nikola Tesla at the site of his last laboratory, in Shoreham, NY, where Jane Alcorn, president of the Tesla Science Center at Wardenclyffe announced that Elon Musk, owner of Tesla Motors, had pledged $1 million to the Tesla Science Center, plus a Tesla supercharging station to the Tesla Science Center saying, "He has challenged us at the Center to use our resources wisely, find additional resources, and reach our goal of creating this museum." A donation had been suggested by Matthew Inman of theOatmeal.com, who will comment via his website. "We are excited and extremely grateful for Mr. Musk's generous gift to Tesla Science Center, and also to Matthew Inman for arranging the opportunity," she said.

Recharge Wrap-up: Tow-charging a Tesla, Hyundai Tucson Fuel Cell taxis in Paris

Watch a Tesla charge another Tesla by towing it. Bjorn Nyland has found yet another way to explore what Teslas can do, this time by towing a Model S behind a Model X to recharge the sedan's battery. While it's not the most efficient method of charging, it's definitely one way you could help out a stranded electric motorist in a time of desperation. The single-motor S was couldn't quite hit its regen capacity of 60 kW because of the towing speed. Nyland suggests a dual-motor Tesla in tow might be able to capture more energy. Check out the video above, and read more at Teslarati. Paris-based taxi startup STEP (Societe du Taxi Electrique Parisien) will use 60 Hyundai Tucson Fuel Cells in its fleet. These will replace internal combustion taxis on Paris roads. Hyundai says that its Tucson Fuel Cell taxi fleet presence in Paris will increase from five vehicles to up to several hundred in coming years. Read more from Hyundai. Montreal is installing 50 new EV chargers, with a goal of 1,000 by 2020. The new chargers are in addition to 50 built downtown in August. "Our administration has bet on the electrification of transportation, with a view to being the first electric metropolis in North America," says Montreal Mayor Denis Coderre. The 50 new stations are spread out throughout seven boroughs of the city. Read more at Green Car Congress, or from the City of Montreal (in French). Denver will add 200 electric vehicles to its city fleet by 2020. The city plans to save $800,000 over the next decade due to the switch, as it starts to replace aging vehicles with electric ones starting in 2018. "Both financially and from the environmental perspective, it puts the city in a leadership position," says Denver Energy and Transportation Administrator Tyler Svitak. The city currently employs three EVs in its fleet. Read more at Hybrid Cars, or from The Denver Post. Related Gallery Hyundai Tucson Fuel Cell STEP Taxi Service News Source: Teslarati, YouTube: Bjorn Nyland, Hyundai, Green Car Congress, City of Montreal, Hybrid Cars, Denver Post Government/Legal Green Hyundai Tesla Green Automakers Electric Videos recharge wrapup